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Stock·NYSE·Consumer Cyclical

Kohl's Corporation (KSS)

$23.78 0.13 (0.55%)
At close: Oct 27, 4:00 PM EDT
Buy
70 / 100
CleaRank Financial AI scorei
Market cap
$2.70B
P/E
10.21
Dividend yield
2.10%
Street target
$17.50median of 13 analysts
52-week range
$11.38 $25.22
01

KSS stock forecast today

Where KSS stands today, and what CleaRank Financial AI makes of it.

KSS at a glance

Kohl's Corporation (KSS): Buy, 70/100 on CleaRank's AI score.

  • Trend Up: the price is above both its 50- and 200-day moving averages ($19.18 and $16.91).
  • Earnings KSS beat estimates in 7 of its last 8 quarters, yet fell the next day after 4 of those beats.
  • Insiders Insiders sold $2.5M and made no open-market purchases over the last 18 months.
  • Valuation P/E of 10.2 against 20.8 for the Consumer Cyclical sector: a discount to peers (-51%).

Figures as of October 27, 2026.

CleaRank Financial AI

KSS, or Kohl's Corporation, earns a CleaRank rating of Buy with a model score of 70/100.

Trend contributes the most to that score: the price is 40.62% above its 200-day average and 23.99% above its 50-day average, and the 50-day average is 13.41% above the 200-day. Revenue growth pulls the score down the most, as revenue fell 0.90%, 8.1 percentage points slower than the sector median. The 50-day average is $19.18 and the 200-day is $16.91, and over the past year the price rose 45.27%.

Only on CleaRank

Figures we compute ourselves from KSS's own price, earnings and insider-filing history. Tap one to see it in context.

02

KSS stock price and trading

The chart, today's range and how far the price has moved over each period.

2.0

Trend checks

4/4
  • Price above its 50-day average ›
    The price of $23.78 is 24.0% above the 50-day simple moving average of $19.18.
  • Price above its 200-day average ›
    The price is 40.6% above the 200-day simple moving average of $16.91.
  • 50-day average above the 200-day ›
    The 50-day average ($19.18) is 13.4% above the 200-day average ($16.91), the arrangement of a rising longer-term trend.
  • In the upper half of its 52-week range ›
    The price sits at 90% of its 52-week range, between $11.38 and $25.22.

KSS share price

Pick a period: each tab shows how far KSS has moved over it, to the last close.

Nov '25Jan '26Mar '26Jun '26Aug '26Oct '26
Start $16.37 Oct 27, 2025
Latest close $23.78 Oct 27, 2026
High $24.78 Oct 22, 2026
Low $11.72 May 18, 2026

Today's trading

Where KSS sits inside today's range and its 52-week range.

Day range 3.00% wide
$23.78
$23.17 $23.87
52-week range 90% of the way up
$23.78
$11.38 $25.22
Open
$23.26
Previous close
$23.65
Volume
3.67M
21% below average
Market cap
$2.70B
03

KSS fundamentals and valuation

Valuation against the sector, and the revenue and earnings behind it.

3.0

Valuation and quality checks

5/5
  • P/E below the sector median ›
    The trailing P/E of 10.21 is 50.9% below the Consumer Cyclical median of 20.8.
  • P/S below the sector median ›
    The price-to-sales ratio of 0.17 is 90.8% below the sector median of 1.9.
  • Profitable over the last 12 months ›
    Net income over the last 12 months was $270.0M on revenue of $15.4B, a net margin of 1.7%.
  • Beat estimates in most recent reports ›
    KSS beat the EPS estimate in 7 of its last 8 reports.
  • Pays a dividend ›
    The trailing dividend yield is 2.10%, or $0.5 a share a year.

Key statistics

The headline figures for KSS.

Market Cap
2.70B
P/E Ratio
10.21
EPS (TTM)
$2.33
Dividend Yield
2.10%
52 Week High
25.22
52 Week Low
11.38

As of October 27, 2026, KSS trades at $23.78, with a market value of $2.70B, a P/E ratio of 10.21 and a dividend yield of 2.10%.

What the numbers say

CleaRank Financial AI's reading of KSS's valuation, growth and risks.

Valuation

Against a Consumer Cyclical median trailing P/E of 20.8, KSS trades on 10.21, which is 50.9% below that median. The peer comparison on this page rates that as a discount to peers. KSS's P/S of 0.17 is 91.1% below the sector median P/S of 1.9. The company carries a market value of $2.7B, and its trailing earnings are $2.33 a share.

Revenue fell 0.90% in the latest quarter compared with the same quarter a year earlier, which left it 8.1 percentage points slower than the sector median of 7.2%. On profitability, the net margin is 1.75% and the operating margin is 4.58%. Return on equity comes in at 6.67%, below the sector median of 12.4%. Debt-to-equity is 1.54, and the trailing dividend yield is 2.10%, or $0.50 a share per year.

Earnings & Growth

The stock rose 7.49% after the November 25, 2025 report, which beat the estimate by 162.50%. For this fiscal year analysts expect EPS of $2.14, a growth rate of 32.1%, and $1.56 for next year.

Key risks

KSS typically moves about 3.34% a day. Its beta against the S&P 500 is 1.35.

KSS against the Consumer Cyclical sector

How KSS compares with the median Consumer Cyclical stock CleaRank tracks.

P/E ratio 51% below the median
KSS
10.2x
Sector median
20.8x
P/S ratio 91% below the median
KSS
0.2x
Sector median
1.9x
Revenue growth, year on year 8.1 points below the median
KSS
-0.9%
Sector median
7.2%
Return on equity 5.7 points below the median
KSS
6.7%
Sector median
12.4%

Price to earnings vs sector: KSS trades at a notable discount to sector peers (-51%), which may indicate undervaluation or specific company headwinds.

Return vs SPY: Since May 15, 2025, KSS has gained 184.1% against a gain of 30.4% for SPY.

Performance against SPY

KSS and the S&P 500 (SPY) over the same days.

Jun '25Sep '25Dec '25Apr '26Jul '26Oct '26
KSS SPY

Revenue and earnings

How much KSS sells, and how much of it becomes profit.

Revenue, 12 months
$15.4B
Net income, 12 months
$270M
Net margin
1.7%
Revenue growth
-0.9%
Q3 '26, year on year
FY20225% marginFY20230% marginFY20242% marginFY20251% marginFY20262% margin
Revenue Net income

Revenue growth: Revenue fell 4.3% in FY2026 to $15.5B, from $16.2B a year earlier.

Profit margin: The net margin was 1.8% in FY2026, up from 0.7% the year before.

Profitable: KSS earned $272M in FY2026.

Earnings reality check

Did KSS beat what analysts expected, and how did the stock react?

Beat the estimate
7 of 8
last 8 reports
Fell after a beat
4 of 7
first session after the report
Average surprise
+59.2%
actual EPS against the estimate
Avg. first-session move
-2.2%
the stock, after the report
EPS surprise
First-session move
Nov '24Mar '25May '25Aug '25Nov '25Mar '26May '26Aug '26

Earnings record: KSS beat the analyst estimate in 7 of the last 8 quarters.

Market reaction: The stock fell in the first session after 4 of those 7 beats, so a beat has not been enough on its own.

KSS earnings surprises and the stock's reaction
Report Estimate Actual Surprise First session 5 sessions
Aug 26, 2026after close $0.57 $1.28 +124.56% +1.17% +7.08%
May 28, 2026after close -$0.19 -$0.13 +31.58% -7.89% +2.37%
Mar 10, 2026after close $0.84 $1.07 +27.38% -5.42% -12.96%
Nov 25, 2025after close -$0.16 $0.10 +162.50% +7.49% +2.45%
Aug 27, 2025after close $0.30 $0.56 +86.67% -4.95% +1.55%
May 29, 2025after close -$0.22 -$0.13 +40.91% +1.12% +6.59%
Mar 11, 2025after close $0.74 $0.95 +28.38% -5.90% -8.96%
Nov 26, 2024after close $0.28 $0.20 -28.57% -3.09% +0.53%

As of October 27, 2026, KSS has beaten the analyst EPS estimate in 7 of its last 8 reported quarters and fell in the first trading session after 4 of those beats; its latest report, on August 26, 2026, came in 124.56% above the estimate and the stock moved +1.17% in the first session.

The first session is the first full trading day on the news: the report day itself for a report before the open, the next day for one after the close. Surprise is actual EPS against the consensus estimate.

04

KSS AI analysis and technical indicators

CleaRank's score and reasoning, the indicators behind it, and what the price moves with.

4.0

Momentum checks

3/3
  • RSI not overbought or oversold ›
    The 14-day RSI is 69.0, showing bullish momentum without being overbought.
  • RSI above 50 ›
    An RSI of 69.0 is above the 50 midpoint, so buyers have had the upper hand over the last 14 days.
  • MACD line above zero ›
    The MACD line is positive, so the 12-day average is above the 26-day average.

CleaRank Financial AI analysis of KSS

The score, the reasoning behind it, and what could move the price next.

Company's health
2/5
12-month analyst target
$17.50
-26.41% below price · median of 13 analysts
AI analyst consensus
70/100
Buy
What the AI sees

The trend is up for KSS. Its price of $23.78 sits 40.62% above the 200-day average of $16.91 and 23.99% above the 50-day average of $19.18. The price is at 90% of its 52-week range, which leaves it 5.71% below the 52-week high of $25.22.

On momentum, the 14-day RSI reads 69.0, in the bullish zone, below the overbought line, with the MACD line positive. The recent returns all show a gain, with the price up 24.57% over the past three months, 60.57% over the past six months and 45.27% over the past year.

Catalysts
Rewards
  • Analyst upgrade ›

    Gordon Haskett upgraded it to Buy from Hold on October 22, 2026.

    Source: Analyst action, Gordon Haskett, October 22, 2026
Other events
  • New analyst coverage ›

    Morgan Stanley restarted coverage at Underweight on July 6, 2026.

    Source: Analyst action, Morgan Stanley, July 6, 2026
ProTips
  1. The two levels to track are the 52-week high at $25.22, which sits above the price, and the 20-day EMA at $21.61, which sits below it.
  2. Momentum is bullish, with the 14-day RSI at 69.0 in the bullish zone and the MACD line positive. Readings above 70 or below 30 would signal stretched momentum.
Market outlook

KSS is above its 50-day and 200-day moving averages ($19.18 and $16.91), and that keeps the trend up. A drop through the 50-day average would be the first warning sign. The closest level beneath the price is the 20-day EMA, at $21.61.

KSS has the 52-week high of $25.22 as its next level overhead. Its RSI is in the bullish band, supporting the current direction while sitting near the overbought line.

Technical indicators

Momentum and trend for KSS, from its daily closes.

Technical rating Bullish 4 of 4 signals bullish
  • RSI Bullish
  • SMA cross Bullish
  • Price vs SMA Bullish
  • MACD Bullish
Momentum Bullish
69.014-day RSI
Oversold <30 Neutral Overbought >70
MACD (12, 26) 1.44 Bullish
Trend Golden cross
+24.0%price against the 50-day average
200-day $16.91 50-day $19.18 Price $23.78
Price against the 200-day +40.6% Bullish

As of October 27, 2026, with KSS at $23.78, its 14-day RSI is 69.0 (showing bullish momentum without being overbought), its 50-day simple moving average is $19.18 and its 200-day is $16.91.

Calculated by CleaRank on daily closes as of October 27, 2026: Wilder's 14-day RSI, 50- and 200-day simple moving averages, MACD line (12, 26). How we calculate these

What KSS moves with

Correlation of daily returns over one year: +1 moves in step, 0 has no link, -1 moves the opposite way.

-1 0 +1
S&P 500 (SPY) +0.35 Weak
Nasdaq 100 (QQQ) +0.30 Weak
Bitcoin (BTC) +0.13 Weak
Gold (XAU) +0.00 Weak

As of October 27, 2026, KSS's 1-year correlation of daily returns is +0.35 with S&P 500 (SPY), +0.30 with Nasdaq 100 (QQQ), +0.13 with Bitcoin (BTC) and +0.00 with gold (XAU).

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05

KSS price target and analyst forecast

The analysts' target range and how their ratings split.

5.0

Analysts checks

1/3
  • Most analysts rate it a buy ›
    2 of 13 analysts rate it a buy or strong buy, 6 a hold and 5 a sell.
  • Median target above the price ›
    The median 12-month target of $17.50 is 26.4% below the price.
  • More buy ratings than three months ago ›
    2 of 13 rate it a buy now, against 2 of 14 three months ago.

KSS Wall Street View

12-month price targets

Low $9.00 Median $17.50 (-26.4%) High $41.50

Ratings

Buy 2 Hold 6 Sell 5 3 months ago: 2 of 14 buy

Recent rating actions

Recent analyst rating actions on KSS
Date Firm Action Rating
Oct 22, 2026 Gordon Haskett Upgrade Buy
Sep 18, 2026 BTIG Reiterates Neutral
Aug 27, 2026 Baird Maintains Neutral
Aug 18, 2026 JP Morgan Maintains Underweight
Jul 6, 2026 Morgan Stanley Reinstates Underweight
Jun 8, 2026 TD Cowen Maintains Hold

As of October 27, 2026, 13 Wall Street analysts cover KSS: 2 rate it a buy or strong buy, 6 a hold and 5 a sell or strong sell. Their 12-month price targets range from $9.00 to $41.50. The median KSS price target is $17.50, 26.4% below the price of $23.78.

Source: TwelveData analyst consensus. Targets and ratings belong to the analysts, not to CleaRank.

06

KSS trade plan: entry, stop loss and targets

Entry, stop and target levels from the moving averages and recent volatility. Educational, not advice.

KSS trade plan

Entry, stop and target levels, sized to your account. Change the bias or the risk and every level updates.

Your bias
Risk per trade 1%
Conservative Aggressive
Portfolio value
$
Position size: Enter portfolio size →

Long entry pick an entry style

Conservative
$23.30
2% below current price (Pullback entry)
Lower risk, wait for pullback
Aggressive
$23.78
Entry at current price
Higher risk, immediate entry

Risk management

Stop loss
$22.14
Max loss
-5.0%
Volatility-adjusted stop Set from the RSI (69.0) and recent volatility.

Profit targets (Based on Conservative Entry)

Target 1
$24.47
+5% (Conservative) +2.9% (Aggressive)
Target 2
$25.63
+10% (Conservative) +7.8% (Aggressive)
Target 3
$26.80
+15% (Conservative) +12.7% (Aggressive)

KSS moves about 3.3% a day on average, so a stop can fill well past its level. Educational levels, not financial advice; the full disclaimer is at the foot of the page.

Risk profile

How much KSS tends to move, against the market and on its own.

Beta
1.35
against the S&P 500; 1 moves with the market
Daily volatility
3.34%
30-day standard deviation
52-week range
$23.78
$11.38 90% of the way up $25.22

Compare KSS

Put KSS side by side with other stocks and benchmarks.

07

KSS price history and drawdowns

KSS's worst falls and recoveries, what $10,000 became, and which months have been kind to it.

7.0

Track record checks

0/4
  • Average daily move under 2% ›
    The price has moved 3.34% on an average day (30-day standard deviation of daily returns).
  • Recovered from its worst fall ›
    The worst fall was 88.1%, from September 2018 to April 2025; the price is still 55.8% below that peak.
  • Most 1-year holds ended higher ›
    46% of 1-year holding periods in the last 10 years ended with a gain.
  • Beat the S&P 500 since the chart begins ›
    $10,000 invested in October 2016 is now worth $8,923, against $42,015 in the S&P 500 (SPY).

KSS Drawdowns & Recovery

Worst fall, last 10 years
-88.1%
September 2018 to April 2025
Recovery
Not yet
still 55.8% below the September 2018 peak
From the 10-year high
-55.8%
highest close, September 2018
1-year holds that gained
46%
of every 1-year window

As of October 27, 2026, KSS's worst peak-to-trough fall over the last 10 years with dividends reinvested was -88.1% (September 2018 to April 2025); it is still 55.8% below that peak, and 46% of 1-year holding periods ended with a gain.

From weekly closing values with dividends reinvested. A drawdown is the fall from the highest value reached so far to a later low.

Growth of $10,000

What $10,000 put into KSS in October 2016 is worth now, against the same amount in the S&P 500.

KSS today
$8,923
from $10,000 in October 2016, dividends reinvested
S&P 500 today
$42,015
the same $10,000 in SPY
Behind the index by
$33,093
0.2x the index result
Total change
-11%
0.9x the starting amount
20182020202220242026
KSS S&P 500 (SPY)

Against the market: KSS trailed the S&P 500 over this period: $8,922.66 against $42,015.

A $10,000 investment in KSS in October 2016 would be worth about $8,923 today with dividends reinvested, compared with about $42,015 for the same investment in the S&P 500 benchmark (also with dividends reinvested).

Seasonal patterns

Which calendar months have been kind to KSS, and which have not.

Jan5/10 upFeb4/10 upMar5/10 upApr4/10 upMay4/10 upJun5/10 upJul6/10 upAug5/10 upSep4/10 upOct6/9 upNov6/10 upDec5/10 up

Strongest month, December: an average of +6.26%, up in 5 of 10 years.

Weakest month, March: an average of -10.90%, up in 5 of 10 years.

This month, October: has averaged +4.05%, up in 6 of 9 years. Past seasonality does not repeat on schedule.

Over the last 10 years, KSS's strongest calendar month has been December (average +6.26%, up in 5 of 10 years) and its weakest March (average -10.90%, up in 5 of 10 years).

Average return for each calendar month over the last 10 years, from weekly closing prices with dividends included.

08

KSS stock price prediction 2030

Thousands of simulated paths from the price history. A range of outcomes, not a forecast.

Monte Carlo projection

Thousands of simulated paths for $10,000 in KSS, from its own past volatility. The shaded area holds 80% of them.

Downside, 2030
$2,734
10th percentile
Base case, 2030
$9,847
median path
Upside, 2030
$35,474
90th percentile
20262027202820292030
Upside (90th) Base case (median) Downside (10th) 10th to 90th percentile

CleaRank's 4-year Monte Carlo simulation, based on 10 years of price history, projects that a $10,000 investment in KSS today could grow to about $9,847 by 2030 in the base case, with a 90th-percentile outcome near $35,474 and a 10th-percentile outcome around $2,734. The simulation models price only; at today's 2.10% yield, dividends would add to these figures. Projections are statistical simulations, not guarantees.

KSS Stock Price Prediction 2030: Simulated Scenarios

The same simulation in share prices, year by year.

Price today
$23.78
Base case, 2030
$23.42
1.0x over 4 years
Range, 2030
$6.50 to $84.36
10th to 90th percentile

CleaRank's simulation projects a price near $23.42 for KSS by 2030 in the base case, from $23.78 today (1.0x over 4 years). The 10th-percentile path ends near $6.50. These are outcomes of a Monte Carlo simulation run on KSS's historical return distribution, not price targets, and they assume no dividends are reinvested.

KSS simulated price paths by year
Year 10th percentile Base case 90th percentile range base today
2027 $12.48 $23.69 $44.96
2028 $9.53 $23.60 $58.40
2029 $7.75 $23.51 $71.32
2030 $6.50 $23.42 $84.36

Method: a lognormal simulation of KSS's own volatility and capped historical trend, re-run daily; base case is the median path, the outer columns the 10th and 90th percentiles. How the simulation works

09

KSS insider trading

What the people running the company have bought and sold.

KSS insider trading

Shares the company's directors and officers bought and sold, from their own filings.

Bought
None
no open-market buys
Sold
$2.5M
13 open-market sales
Insiders filing
20
over the last 18 months
Average trade
$194K
buys and sales together

Month by month

Open-market purchases above the line, sales below.

May '25Aug '25Nov '25Feb '26May '26Aug '26Oct '26

Net insider selling: No insider bought KSS shares on the open market in the last 18 months. Sales are often planned in advance or cover tax on vesting shares, so they say less than purchases would.

As of October 27, 2026, KSS insiders reported 13 open-market sales worth $2.5M and no open-market purchases over the last 18 months; grants and option exercises are not counted.

Insider transactions in KSS
Date Insider Type Shares Value
Oct 15, 2026
Jennifer J Kent
Officer
Sell 22.9K $504.7K
Oct 15, 2026
Arianne Parisi
Officer
Grant 8.0K -
Oct 15, 2026
Elliott Rodgers
Chief Operating Officer
Grant 33.5K -
Oct 15, 2026
Ryan M Waymire
Officer
Grant 165.1K -
Sep 23, 2026
Wendy C Arlin
Director
Grant 423 -
Sep 23, 2026
Niren Chaudhary
Director
Grant 55 -
Sep 23, 2026
Yael Cosset
Director
Grant 158 -
Sep 23, 2026
H Charles Floyd
Director
Grant 225 -
Sep 23, 2026
Robbin Mitchell
Director
Grant 273 -
Sep 23, 2026
Jonas Prising
Director
Grant 103 -
Page 1 of 12

Source: TwelveData, from SEC Form 4 filings

10

KSS stock forecast: questions people ask

Answered from the figures on this page, as of October 27, 2026.

KSS Forecast: Frequently Asked Questions

Is Kohl's Corporation (KSS) a buy right now?
CleaRank rates KSS Buy, on a model score of 70/100. The biggest support is the trend: the price is 40.62% above its 200-day average and 23.99% above its 50-day average, and the 50-day average is 13.41% above the 200-day. Against that, revenue growth weighs on the score, as revenue fell 0.90%, 8.1 percentage points slower than the sector median. This describes the data on this page and is not a personal recommendation.
How has Kohl's Corporation (KSS) performed over the past year?
The price rose 45.27% over the past year. Across shorter stretches it climbed 24.57% over three months and 32.85% over the past month. The price is currently 5.71% below its 52-week high of $25.22.
What are the key price levels for KSS?
The nearest level above the price is the 52-week high of $25.22. Below the price, the first level is the 20-day EMA at $21.61, followed by the 50-day SMA at $19.18.
Is KSS expensive compared with Consumer Cyclical stocks?
KSS trades at a trailing P/E of 10.21, which is 50.9% below the Consumer Cyclical median of 20.8, and the peer comparison on this page calls that a discount to peers. Its price-to-sales ratio of 0.17 sits 91.1% below the sector median of 1.9. Those medians are drawn from 70 stocks across the whole sector, not just direct competitors.
Does KSS pay a dividend?
Yes, KSS pays a trailing dividend yield of 2.10%, which works out to $0.50 a share each year. The yield is the dividend divided by the price, so it moves whenever either of those moves.
What do Wall Street analysts think of KSS?
Of the 13 analysts following KSS, 2 rate it a buy, 6 rate it a hold and 5 rate it a sell. Their median 12-month target is $17.50, which is 26.4% below the current price.
How often has KSS beaten earnings estimates?
KSS beat the EPS estimate in 7 of its last 8 reports; the share price fell in the first session after 4 of those 7 beats.
How volatile is KSS?
On an average day KSS's price moves 3.34%, based on the 30-day standard deviation of daily returns. Measured against the S&P 500, its beta is 1.35.
Are KSS insiders buying or selling?
Over the last 18 months, insiders sold $2.5M of stock and made no open-market purchases. Insider sales are often planned in advance or made to cover tax on vesting shares, so they carry less weight than purchases would.
What is the 52-week range of KSS?
Over the past 52 weeks KSS has moved between $11.38 and $25.22. At $23.78 it sits at 90% of that span, 108.96% above the low and 5.71% below the high.

Disclaimer: CleaRank.com is a financial data and analytics provider, not a registered investment advisor, broker-dealer, or financial regulatory body. The stock analysis, trade plans, and AI-generated signals presented for KSS are for educational and informational purposes only and do not constitute financial advice, investment recommendations, or an offer to buy or sell any securities. All trade setups and performance metrics shown are hypothetical, hindsight-based, and simulated. They do not represent actual trades made by CleaRank or its affiliates. Stock prices can be volatile and are subject to market, economic, and company-specific risks. Market data is provided "as-is" and may be delayed by 15 minutes or more. We do not guarantee the accuracy, completeness, or timeliness of any data. You should never invest money you cannot afford to lose. Past performance does not guarantee future results. Consult a qualified financial advisor before making any investment decisions. Analysis generated on October 27, 2026.

Disclaimer:

Engaging in financial markets carries significant risk of total capital loss. Markets are volatile, unpredictable, and past success does not guarantee future results. Never invest funds you cannot afford to lose. CleaRank does not offer financial, investment, or advisory services. We provide no recommendations, endorsements, or guarantees regarding market outcomes. You alone are responsible for your decisions.

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