Stock·NYSE·Consumer Defensive
The Coca-Cola Company (KO)
- Market cap
- $398.85B
- P/E
- 27.84
- Dividend yield
- 2.27%
- Street target
- $97.00median of 25 analysts
- 52-week range
- $67.27 $95.37
KO stock forecast today
Where KO stands today, and what CleaRank Financial AI makes of it.
KO at a glance
The Coca-Cola Company (KO): Buy, 74/100 on CleaRank's AI score.
- Trend Up: the price is above both its 50- and 200-day moving averages ($89.20 and $81.71).
- Earnings KO beat estimates in 3 of its last 3 quarters, yet fell the next day after 1 of those beats.
- Insiders Insiders sold $279.3M and bought $999K over the last 18 months.
- Valuation P/E of 27.8 against 24.2 for the Consumer Defensive sector: broadly in line with peers (+15%).
Figures as of October 26, 2026.
CleaRank Financial AI
The Coca-Cola Company (KO) carries a CleaRank rating of Buy and a model score of 74/100.
Trend lifts the score most. The price is 13.46% above its 200-day average and 3.92% above its 50-day average, and the 50-day average is 9.17% above the 200-day. Valuation holds the score back most, as the P/S of 7.96 is 261.8% above the sector median. The 50-day average is $89.20 and the 200-day is $81.71. Across the past year, the price rose 32.98%.
Only on CleaRank
Figures we compute ourselves from KO's own price, earnings and insider-filing history. Tap one to see it in context.
KO stock price and trading
The chart, today's range and how far the price has moved over each period.
Trend checks
4/4Price above its 50-day average ›
The price of $92.70 is 3.9% above the 50-day simple moving average of $89.20.Price above its 200-day average ›
The price is 13.5% above the 200-day simple moving average of $81.71.50-day average above the 200-day ›
The 50-day average ($89.20) is 9.2% above the 200-day average ($81.71), the arrangement of a rising longer-term trend.In the upper half of its 52-week range ›
The price sits at 90% of its 52-week range, between $67.27 and $95.37.
KO share price
Pick a period: each tab shows how far KO has moved over it, to the last close.
Today's trading
Where KO sits inside today's range and its 52-week range.
KO fundamentals and valuation
Valuation against the sector, and the revenue and earnings behind it.
Valuation and quality checks
3/5P/E below the sector median ›
The trailing P/E of 27.84 is 15.0% above the Consumer Defensive median of 24.2.P/S below the sector median ›
The price-to-sales ratio of 7.96 is 261.7% above the sector median of 2.2.Profitable over the last 12 months ›
Net income over the last 12 months was $14.3B on revenue of $50.1B, a net margin of 28.6%.Beat estimates in most recent reports ›
KO beat the EPS estimate in 3 of its last 3 reports.Pays a dividend ›
The trailing dividend yield is 2.27%, or $2.10 a share a year.
Key statistics
The headline figures for KO.
As of October 26, 2026, KO trades at $92.70, with a market value of $398.85B, a P/E ratio of 27.84 and a dividend yield of 2.27%.
What the numbers say
CleaRank Financial AI's reading of KO's valuation, growth and risks.
KO's trailing P/E of 27.84 sits 15.0% above the Consumer Defensive sector median of 24.2, and the P/E is broadly in line with peers. On sales, the picture is steeper: the price-to-sales ratio of 7.96 is 261.8% above the sector median P/S of 2.2. Trailing earnings stand at $3.33 a share.
KO's revenue grew 6.70%, which is 1.4 percentage points faster than the sector median of 5.3%. Sales turn into profit at a net margin of 28.56% and an operating margin of 34.87%. Return on equity stands at 42.05%, above the sector median of 19.7%. On the balance sheet, debt-to-equity is 1.16, and the trailing dividend yield is 2.27%, equal to $2.10 a share each year.
The July 28, 2026 report showed EPS of $0.97 against an estimate of $0.93, beating the estimate by 4.30%. In the next session the shares moved up 0.92%.
KO has beaten estimates in 3 of the last 3 reports, yet a beat has not always lifted the shares: the stock fell the session after 1 of those beats. For this fiscal year, analysts' consensus EPS estimate is $3.31, implying growth of 10.2%, and $3.53 for next year.
KO's daily returns have a 30-day standard deviation of 1.21%, and its beta against the S&P 500 is 0.32. Over the last 18 months insiders sold $279.3M of stock and bought $999K. Insider sales are often planned in advance or made to cover tax on vesting shares, so they tell a reader less than open-market purchases would.
KO against the Consumer Defensive sector
How KO compares with the median Consumer Defensive stock CleaRank tracks.
Price to earnings vs sector: Valuation is broadly in line with sector peers (15% difference), suggesting fair market pricing relative to industry standards.
Return vs SPY: Since May 14, 2025, KO has gained 34.0% against a gain of 30.3% for SPY.
Performance against SPY
KO and the S&P 500 (SPY) over the same days.
Revenue and earnings
How much KO sells, and how much of it becomes profit.
Revenue growth: Revenue grew 1.9% in FY2025 to $47.9B, from $47.1B a year earlier.
Profit margin: The net margin was 27.4% in FY2025, up from 22.6% the year before.
Profitable: KO earned $13.1B in FY2025.
Earnings reality check
Did KO beat what analysts expected, and how did the stock react?
Earnings record: KO beat the analyst estimate in 3 of the last 3 quarters.
Market reaction: The stock fell in the first session after 1 of those 3 beats, so a beat has not been enough on its own.
| Report | Estimate | Actual | Surprise | First session | 5 sessions |
|---|---|---|---|---|---|
| Jul 28, 2026after close | $0.93 | $0.97 | +4.30% | +0.92% | -1.94% |
| Apr 28, 2026after close | $0.81 | $0.86 | +6.17% | +0.66% | +0.17% |
| Oct 21, 2025after close | $0.78 | $0.82 | +5.13% | -0.58% | -1.49% |
As of October 26, 2026, KO has beaten the analyst EPS estimate in 3 of its last 3 reported quarters and fell in the first trading session after 1 of those beats; its latest report, on July 28, 2026, came in 4.30% above the estimate and the stock moved +0.92% in the first session.
The first session is the first full trading day on the news: the report day itself for a report before the open, the next day for one after the close. Surprise is actual EPS against the consensus estimate.
KO AI analysis and technical indicators
CleaRank's score and reasoning, the indicators behind it, and what the price moves with.
Momentum checks
3/3RSI not overbought or oversold ›
The 14-day RSI is 59.7, in neutral territory.RSI above 50 ›
An RSI of 59.7 is above the 50 midpoint, so buyers have had the upper hand over the last 14 days.MACD line above zero ›
The MACD line is positive, so the 12-day average is above the 26-day average.
CleaRank Financial AI analysis of KO
The score, the reasoning behind it, and what could move the price next.
The Coca-Cola Company (KO) is in an uptrend, with the price above both of its long-run averages. At $92.70 the stock sits 3.92% above its 50-day average of $89.20 and 13.46% above its 200-day average of $81.71. Near the top of its 52-week range, the price is 2.80% below the high of $95.37 and 37.80% above the low of $67.27.
The price is up over each of these periods: 5.57% over the past month, 10.27% over the past three months and 32.98% over the past year. The 14-day RSI of 59.7 is in the neutral zone, and the MACD line is positive.
Earnings beat ›
The July 28, 2026 report beat the EPS estimate by 4.30%, and the share price rose 0.92% in the first session after it.
Source: Earnings report, July 28, 2026Rating reaffirmed ›
Barclays kept its Overweight rating on October 16, 2026.
Source: Analyst action, Barclays, October 16, 2026
- The two levels to track are the 52-week high of $95.37, just above the price, and the 20-day EMA of $90.98, just below it.
- The 14-day RSI is 59.7, in the neutral zone, and the MACD line is positive. Readings above 70 or below 30 would signal stretched momentum.
- After the July 28, 2026 report the share price rose 0.92% in the first session; KO beat estimates in 3 of the last 3 reports.
KO's uptrend depends on the price holding above its 50-day average of $89.20 and its 200-day average of $81.71. A close below the 50-day average would be the first sign of weakness. If the price pulls back, the first level it would reach is the 20-day EMA at $90.98.
The next level overhead is the 52-week high of $95.37. The 14-day RSI reads 59.7, which is in the neutral zone between 40 and 60.
Technical indicators
Momentum and trend for KO, from its daily closes.
As of October 26, 2026, with KO at $92.70, its 14-day RSI is 59.7 (neutral territory), its 50-day simple moving average is $89.20 and its 200-day is $81.71.
Calculated by CleaRank on daily closes as of October 26, 2026: Wilder's 14-day RSI, 50- and 200-day simple moving averages, MACD line (12, 26). How we calculate these
What KO moves with
Correlation of daily returns over one year: +1 moves in step, 0 has no link, -1 moves the opposite way.
As of October 26, 2026, KO's 1-year correlation of daily returns is -0.03 with S&P 500 (SPY), -0.17 with Nasdaq 100 (QQQ), -0.16 with Bitcoin (BTC) and -0.06 with gold (XAU).
KO price target and analyst forecast
The analysts' target range and how their ratings split.
Analysts checks
3/3Most analysts rate it a buy ›
20 of 25 analysts rate it a buy or strong buy, 4 a hold and 1 a sell.Median target above the price ›
The median 12-month target of $97.00 is 4.6% above the price.More buy ratings than three months ago ›
20 of 25 rate it a buy now, against 19 of 24 three months ago.
KO Wall Street View
12-month price targets
Ratings
Recent rating actions
| Date | Firm | Action | Rating |
|---|---|---|---|
| Oct 16, 2026 | Barclays | Maintains | Overweight |
| Oct 14, 2026 | Citigroup | Maintains | Buy |
| Oct 5, 2026 | Wells Fargo | Maintains | Overweight |
| Sep 28, 2026 | JP Morgan | Maintains | Overweight |
| Jul 30, 2026 | Argus Research | Maintains | Buy |
| Jul 30, 2026 | Barclays | Maintains | Overweight |
As of October 26, 2026, 25 Wall Street analysts cover KO: 20 rate it a buy or strong buy, 4 a hold and 1 a sell or strong sell. Their 12-month price targets range from $75.00 to $104.00. The median KO price target is $97.00, 4.6% above the price of $92.70.
Source: TwelveData analyst consensus. Targets and ratings belong to the analysts, not to CleaRank.
KO trade plan: entry, stop loss and targets
Entry, stop and target levels from the moving averages and recent volatility. Educational, not advice.
KO trade plan
Entry, stop and target levels, sized to your account. Change the bias or the risk and every level updates.
Long entry pick an entry style
Risk management
Profit targets (Based on Conservative Entry)
These levels come from KO's moving averages and recent volatility, not from a forecast. Educational levels, not financial advice; the full disclaimer is at the foot of the page.
Risk profile
How much KO tends to move, against the market and on its own.
KO price history and drawdowns
KO's worst falls and recoveries, what $10,000 became, and which months have been kind to it.
Track record checks
3/4Average daily move under 2% ›
The price has moved 1.21% on an average day (30-day standard deviation of daily returns).Recovered from its worst fall ›
The worst fall was 33.4%, from February 2020 to March 2020, regained by July 2021.Most 1-year holds ended higher ›
82% of 1-year holding periods in the last 10 years ended with a gain.Beat the S&P 500 since the chart begins ›
$10,000 invested in October 2016 is now worth $29,925, against $42,015 in the S&P 500 (SPY).
KO Drawdowns & Recovery
As of October 26, 2026, KO's worst peak-to-trough fall over the last 10 years with dividends reinvested was -33.4% (February 2020 to March 2020); it regained that peak by July 2021, 16 months after the low, and 82% of 1-year holding periods ended with a gain.
From weekly closing values with dividends reinvested. A drawdown is the fall from the highest value reached so far to a later low.
Growth of $10,000
What $10,000 put into KO in October 2016 is worth now, against the same amount in the S&P 500.
Against the market: KO trailed the S&P 500 over this period: $29,925 against $42,015.
A $10,000 investment in KO in October 2016 would be worth about $29,925 today with dividends reinvested, compared with about $42,015 for the same investment in the S&P 500 benchmark (also with dividends reinvested).
Seasonal patterns
Which calendar months have been kind to KO, and which have not.
Strongest month, July: an average of +3.78%, up in 8 of 10 years.
Weakest month, September: an average of -2.09%, up in 3 of 10 years.
This month, October: has averaged +1.45%, up in 6 of 9 years. Past seasonality does not repeat on schedule.
Over the last 10 years, KO's strongest calendar month has been July (average +3.78%, up in 8 of 10 years) and its weakest September (average -2.09%, up in 3 of 10 years).
Average return for each calendar month over the last 10 years, from weekly closing prices with dividends included.
KO stock price prediction 2030
Thousands of simulated paths from the price history. A range of outcomes, not a forecast.
Monte Carlo projection
Thousands of simulated paths for $10,000 in KO, from its own past volatility. The shaded area holds 80% of them.
CleaRank's 4-year Monte Carlo simulation, based on 10 years of price history, projects that a $10,000 investment in KO today could grow to about $13,150 by 2030 in the base case, with a 90th-percentile outcome near $21,207 and a 10th-percentile outcome around $8,154. The simulation models price only; at today's 2.27% yield, dividends would add to these figures. Projections are statistical simulations, not guarantees.
KO Stock Price Prediction 2030: Simulated Scenarios
The same simulation in share prices, year by year.
CleaRank's simulation projects a price near $122 for KO by 2030 in the base case, from $92.70 today (1.3x over 4 years). The 10th-percentile path ends near $75.59. These are outcomes of a Monte Carlo simulation run on KO's historical return distribution, not price targets, and they assume no dividends are reinvested.
| Year | 10th percentile | Base case | 90th percentile | range base today |
|---|---|---|---|---|
| 2027 | $78.17 | $99.27 | $126 | |
| 2028 | $75.82 | $106 | $149 | |
| 2029 | $75.25 | $114 | $172 | |
| 2030 | $75.59 | $122 | $197 |
Method: a lognormal simulation of KO's own volatility and capped historical trend, re-run daily; base case is the median path, the outer columns the 10th and 90th percentiles. How the simulation works
KO insider trading
What the people running the company have bought and sold.
KO insider trading
Shares the company's directors and officers bought and sold, from their own filings.
Month by month
Open-market purchases above the line, sales below.
Net insider selling: Insiders bought $999K on the open market and sold $279.3M.
As of October 26, 2026, KO insiders reported 31 open-market sales worth $279.3M and 1 open-market purchase worth $999K over the last 18 months; grants and option exercises are not counted.
| Date | Insider | Type | Shares | Value |
|---|---|---|---|---|
| Aug 19, 2026 | Nancy W Quan
Officer
|
Sell | 50.0K | $4.5M |
| Aug 19, 2026 | Nancy W Quan
Officer
|
Option | 50.0K | $2.5M |
| Aug 6, 2026 | Luisa Ortega
Divisional Officer
|
Sell | 55.8K | $4.8M |
| Aug 6, 2026 | Luisa Ortega
Divisional Officer
|
Option | 40.2K | $2.1M |
| Jul 31, 2026 | John Murphy
President
|
Sell | 152.5K | $13.3M |
| Jul 31, 2026 | John Murphy
President
|
Option | 152.5K | $6.8M |
| Jul 29, 2026 | James R. Quincey
Chairman of the Board
|
Sell | 527.1K | $47.5M |
| Jul 29, 2026 | James R. Quincey
Chairman of the Board
|
Option | 527.1K | $23.9M |
| Jul 28, 2026 | Bruno Pietracci
Divisional Officer
|
Sell | 75.7K | $6.8M |
| Jul 28, 2026 | Bruno Pietracci
Divisional Officer
|
Option | 75.7K | $4.1M |
| Jun 10, 2026 | Jennifer K Mann
Officer
|
Sell | 24.0K | $2.0M |
| Jun 9, 2026 | Jennifer K Mann
Officer
|
Sell | 100.0K | $8.1M |
| Jun 9, 2026 | Jennifer K Mann
Officer
|
Option | 74.0K | $4.3M |
| Jun 8, 2026 | Jennifer K Mann
Officer
|
Sell | 100.0K | $7.9M |
| Jun 8, 2026 | Jennifer K Mann
Officer
|
Option | 100.0K | $5.5M |
| Jun 5, 2026 | James R. Quincey
Chairman of the Board
|
Sell | 444.3K | $35.6M |
| Jun 5, 2026 | Jennifer K Mann
Officer
|
Sell | 100.0K | $7.9M |
| Jun 5, 2026 | Jennifer K Mann
Officer
|
Option | 100.0K | $4.8M |
| Jun 5, 2026 | James R. Quincey
Chairman of the Board
|
Option | 444.3K | $19.8M |
| May 15, 2026 | Nancy W Quan
Officer
|
Sell | 31.6K | $2.6M |
| May 15, 2026 | Nancy W Quan
Officer
|
Option | 31.6K | $1.4M |
| May 11, 2026 | James R. Quincey
Chairman of the Board
|
Grant | 44.7K | - |
| May 7, 2026 | James R. Quincey
Chairman of the Board
|
Sell | 200.0K | $15.8M |
| Mar 9, 2026 | Monica Howard Douglas
Officer
|
Sell | 23.9K | $1.8M |
| Mar 3, 2026 | James R. Quincey
Chief Executive Officer
|
Sell | 250.7K | $19.8M |
| Mar 3, 2026 | Bruno Pietracci
Divisional Officer
|
Sell | 28.8K | $2.3M |
| Mar 3, 2026 | Nancy W Quan
Officer
|
Sell | 23.6K | $1.9M |
| Mar 2, 2026 | John Murphy
President
|
Sell | 72.4K | $5.8M |
| Feb 27, 2026 | Beatriz R Perez
Officer
|
Sell | 21.3K | $1.7M |
| Feb 27, 2026 | Beatriz R Perez
Officer
|
Option | 21.3K | $948.5K |
| Feb 26, 2026 | Beatriz R Perez
Officer
|
Sell | 36.3K | $2.9M |
| Feb 26, 2026 | Erin L May
Officer
|
Grant | 7.4K | - |
| Feb 26, 2026 | Beatriz R Perez
Officer
|
Option | 36.3K | $1.6M |
| Feb 25, 2026 | John Murphy
President
|
Sell | 99.4K | $8.0M |
| Feb 25, 2026 | Monica Howard Douglas
Officer
|
Sell | 20.0K | $1.6M |
| Feb 25, 2026 | John Murphy
President
|
Option | 99.4K | $4.1M |
| Feb 19, 2026 | Manuel Arroyo
Officer
|
Grant | 74.6K | - |
| Feb 19, 2026 | Henrique Gnani Braun
Chief Operating Officer
|
Grant | 65.3K | - |
| Feb 19, 2026 | Lisa Virginia Chang
Officer
|
Grant | 39.8K | - |
| Feb 19, 2026 | Monica Howard Douglas
Officer
|
Grant | 39.8K | - |
| Feb 19, 2026 | Jennifer K Mann
Officer
|
Grant | 46.7K | - |
| Feb 19, 2026 | Erin L May
Officer
|
Grant | 15.9K | - |
| Feb 19, 2026 | John Murphy
President
|
Grant | 130.6K | - |
| Feb 19, 2026 | Luisa Ortega
Divisional Officer
|
Grant | 26.9K | - |
| Feb 19, 2026 | Beatriz R Perez
Officer
|
Grant | 29.9K | - |
| Feb 19, 2026 | Bruno Pietracci
Divisional Officer
|
Grant | 49.8K | - |
| Feb 19, 2026 | Nancy W Quan
Officer
|
Grant | 39.2K | - |
| Feb 19, 2026 | James R. Quincey
Chief Executive Officer
|
Grant | 335.9K | - |
| Feb 3, 2026 | James R. Quincey
Chief Executive Officer
|
Sell | 337.8K | $26.0M |
| Feb 3, 2026 | James R. Quincey
Chief Executive Officer
|
Option | 337.8K | $13.8M |
| Nov 17, 2025 | Nancy W Quan
Officer
|
Sell | 31.6K | $2.3M |
| Nov 17, 2025 | Nancy W Quan
Officer
|
Option | 31.6K | $1.4M |
| Nov 14, 2025 | Manuel Arroyo
Officer
|
Sell | 139.7K | $9.9M |
| Nov 11, 2025 | Henrique Gnani Braun
Chief Operating Officer
|
Sell | 40.4K | $2.9M |
| Nov 11, 2025 | Henrique Gnani Braun
Chief Operating Officer
|
Option | 50.5K | $2.2M |
| Oct 29, 2025 | John Murphy
President
|
Grant | 33.0K | - |
| Oct 24, 2025 | Monica Howard Douglas
Officer
|
Sell | 13.5K | $947.5K |
| Oct 24, 2025 | Monica Howard Douglas
Officer
|
Option | 13.5K | $568.2K |
| Oct 24, 2025 | Max R Levchin
Director
|
Buy | 14.3K | $998.7K |
| Aug 5, 2025 | Nikolaos Koumettis
Divisional Officer
|
Sell | 37.4K | $2.6M |
| Aug 4, 2025 | Beatriz R Perez
Officer
|
Grant | 43.8K | - |
| May 30, 2025 | James R. Quincey
Chief Executive Officer
|
Sell | 266.4K | $19.2M |
| May 30, 2025 | James R. Quincey
Chief Executive Officer
|
Option | 266.4K | $11.6M |
| May 9, 2025 | Nancy W Quan
Officer
|
Sell | 28.5K | $2.0M |
| May 9, 2025 | Nancy W Quan
Officer
|
Option | 28.5K | $1.2M |
| May 8, 2025 | Beatriz R Perez
Officer
|
Sell | 60.3K | $4.3M |
| May 8, 2025 | Beatriz R Perez
Officer
|
Option | 60.3K | $2.5M |
| May 7, 2025 | John Murphy
President
|
Sell | 88.7K | $6.4M |
| May 7, 2025 | John Murphy
President
|
Option | 38.8K | $1.7M |
Source: TwelveData, from SEC Form 4 filings
KO stock forecast: questions people ask
Answered from the figures on this page, as of October 26, 2026.