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Stock·NASDAQ·Consumer Defensive

Celsius Holdings Inc. (CELH)

$28.00 -0.15 (-0.53%)
At close: Oct 27, 4:00 PM EDT
Hold
41 / 100
CleaRank Financial AI scorei
Market cap
$7.08B
Dividend yield
None
Street target
$40.00median of 24 analysts
52-week range
$23.56 $62.55
01

CELH stock forecast today

Where CELH stands today, and what CleaRank Financial AI makes of it.

CELH at a glance

Celsius Holdings Inc. (CELH): Hold, 41/100 on CleaRank's AI score.

  • Trend Down: the price is below both its 50- and 200-day moving averages ($29.32 and $34.89).
  • Earnings CELH beat estimates in 4 of the 6 reports in our data, yet fell the next day after 2 of those beats.
  • Insiders Insiders sold $51.3M and bought $3.2M over the last 18 months.

Figures as of October 27, 2026.

CleaRank Financial AI

CleaRank rates Celsius Holdings Inc. (CELH) Hold, with a model score of 41/100.

The analysts' outlook lifts the score most: 18 of 24 analysts rate it a buy and the median target is 42.9% above the price. The trend holds it back most: the price is 19.75% below its 200-day average and 4.49% below its 50-day average, and the 50-day average is 15.97% below the 200-day. The 50-day average stands at $29.32 and the 200-day at $34.89. Over the past year the price fell 55.00%.

Only on CleaRank

Figures we compute ourselves from CELH's own price, earnings and insider-filing history. Tap one to see it in context.

02

CELH stock price and trading

The chart, today's range and how far the price has moved over each period.

2.0

Trend checks

0/4
  • Price above its 50-day average ›
    The price of $28.00 is 4.5% below the 50-day simple moving average of $29.32.
  • Price above its 200-day average ›
    The price is 19.7% below the 200-day simple moving average of $34.89.
  • 50-day average above the 200-day ›
    The 50-day average ($29.32) is 16.0% below the 200-day average ($34.89), the arrangement of a falling longer-term trend.
  • In the upper half of its 52-week range ›
    The price sits at 11% of its 52-week range, between $23.56 and $62.55.

CELH share price

Pick a period: each tab shows how far CELH has moved over it, to the last close.

Nov '25Jan '26Mar '26Jun '26Aug '26Oct '26
Start $62.22 Oct 27, 2025
Latest close $28.00 Oct 27, 2026
High $62.22 Oct 27, 2025
Low $23.77 Aug 6, 2026

Today's trading

Where CELH sits inside today's range and its 52-week range.

Day range 3.58% wide
$28.00
$27.10 $28.07
52-week range 11% of the way up
$28.00
$23.56 $62.55
Open
$27.95
Previous close
$28.15
Volume
4.70M
15% below average
Market cap
$7.08B
03

CELH fundamentals and valuation

Valuation against the sector, and the revenue and earnings behind it.

3.0

Valuation and quality checks

2/3
  • P/S below the sector median ›
    The price-to-sales ratio of 2.33 is 5.7% above the sector median of 2.2.
  • Profitable over the last 12 months ›
    Net income over the last 12 months was $129.1M on revenue of $3.0B, a net margin of 4.2%.
  • Beat estimates in most recent reports ›
    CELH beat the EPS estimate in 4 of the 6 reports in our data.

Key statistics

The headline figures for CELH.

Market Cap
7.08B
P/E Ratio
N/A
EPS (TTM)
N/A
Dividend Yield
None
52 Week High
62.55
52 Week Low
23.56

As of October 27, 2026, CELH trades at $28.00, with a market value of $7.08B.

What the numbers say

CleaRank Financial AI's reading of CELH's valuation, growth and risks.

Valuation

On sales, the price-to-sales ratio of 2.33 is 5.9% above the sector median of 2.2. To put the company in size terms, its market capitalisation is $7.1B.

Growth outpaces the sector: revenue grew 10.60% in the latest quarter year on year, against a sector median of 5.3%. Profitability shows a net margin of 4.24% and an operating margin of 19.09%, with a return on equity of 5.11%, below the sector median of 19.7%. Rounding out the fundamentals, CELH reports debt-to-equity of 0.23.

Earnings & Growth

CELH reported its latest quarter on August 6, 2026, and EPS of $0.36 fell short of the $0.42 estimate, so the company missed the estimate by 14.29%. Even so, the share price climbed 16.83% in the following session.

CELH beat the EPS estimate in 4 of the 6 reports in our data, but beats have not guaranteed gains: the stock fell the next day after 2 of them. The November 6, 2025 report stands out among the few before the latest: a beat of 50.00%, after which the stock fell 7.86%. Analysts' average EPS estimate for this fiscal year is $1.42, which would be growth of 5.9%, and $1.70 for next year (growth of 19.8%).

Key risks

Typical daily moves for the stock are around 2.36%, and its beta against the S&P 500 is 1.00. Until the price gets back above its moving averages, the trend is a headwind for holders. The shares are also 55.24% below the 52-week high of $62.55.

CELH against the Consumer Defensive sector

How CELH compares with the median Consumer Defensive stock CleaRank tracks.

P/S ratio 6% above the median
CELH
2.3x
Sector median
2.2x
Revenue growth, year on year 5.3 points above the median
CELH
10.6%
Sector median
5.3%
Return on equity 14.6 points below the median
CELH
5.1%
Sector median
19.7%

Price to sales vs sector: On price-to-sales, the yardstick used here in place of P/E, CELH trades at 2.33x, +6% versus the sector average of 2.20x.

Return vs SPY: Since May 15, 2025, CELH has lost 28.3% against a gain of 30.4% for SPY.

Performance against SPY

CELH and the S&P 500 (SPY) over the same days.

Jun '25Sep '25Dec '25Apr '26Jul '26Oct '26
CELH SPY

Revenue and earnings

How much CELH sells, and how much of it becomes profit.

Revenue, 12 months
$3.0B
Net income, 12 months
$129M
Net margin
4.2%
Revenue growth
+10.6%
Q2 '26, year on year
FY20211% marginFY2022-29% marginFY202317% marginFY202411% marginFY20254% margin
Revenue Net income

Revenue growth: Revenue grew 85.5% in FY2025 to $2.5B, from $1.4B a year earlier.

Profit margin: The net margin was 4.3% in FY2025, down from 10.7% the year before.

Profitable: CELH earned $108M in FY2025.

Earnings reality check

Did CELH beat what analysts expected, and how did the stock react?

Beat the estimate
4 of 6
6 reports in our data
Fell after a beat
2 of 4
first session after the report
Average surprise
+33.9%
actual EPS against the estimate
Avg. first-session move
+6.7%
the stock, after the report
EPS surprise
First-session move
Feb '25May '25Aug '25Nov '25Feb '26Aug '26

Earnings record: CELH beat the analyst estimate in 4 of the 6 reports in our data.

Market reaction: The stock fell in the first session after 2 of those 4 beats, so a beat has not been enough on its own.

CELH earnings surprises and the stock's reaction
Report Estimate Actual Surprise First session 5 sessions
Aug 6, 2026after close $0.42 $0.36 -14.29% +16.83% +21.08%
Feb 26, 2026after close $0.19 $0.26 +36.84% -0.94% -19.27%
Nov 6, 2025after close $0.28 $0.42 +50.00% -7.86% -2.33%
Aug 7, 2025after close $0.24 $0.47 +95.83% +3.65% +13.07%
May 6, 2025after close $0.19 $0.18 -5.26% +0.76% +6.78%
Feb 20, 2025after close $0.10 $0.14 +40.00% +27.77% +1.80%

As of October 27, 2026, CELH has beaten the analyst EPS estimate in 4 of the 6 reports in our data and fell in the first trading session after 2 of those beats; its latest report, on August 6, 2026, came in 14.29% below the estimate and the stock moved +16.83% in the first session.

The first session is the first full trading day on the news: the report day itself for a report before the open, the next day for one after the close. Surprise is actual EPS against the consensus estimate.

04

CELH AI analysis and technical indicators

CleaRank's score and reasoning, the indicators behind it, and what the price moves with.

4.0

Momentum checks

1/3
  • RSI not overbought or oversold ›
    The 14-day RSI is 47.3, in neutral territory.
  • RSI above 50 ›
    An RSI of 47.3 is below the 50 midpoint, so sellers have had the upper hand over the last 14 days.
  • MACD line above zero ›
    The MACD line is negative, so the 12-day average is below the 26-day average.

CleaRank Financial AI analysis of CELH

The score, the reasoning behind it, and what could move the price next.

Company's health
3/5
12-month analyst target
$40.00
+42.86% above price · median of 24 analysts
AI analyst consensus
41/100
Hold
What the AI sees

CELH is trading in a downtrend. At $28.00, the stock sits 4.49% below its 50-day average of $29.32 and 19.75% below its 200-day average of $34.89. Its price is close to the floor of its 52-week range: it is 18.85% above the low of $23.56, while 55.24% below the high of $62.55. The 50-day average is 15.97% below the 200-day, a gap that backs up the weak trend instead of cutting against it.

Recent gains sit against a weaker longer record: the price rose 0.04% over the past month, fell 4.92% over the past three months and fell 55.00% over the past year. The 14-day RSI of 47.3 is in the neutral zone, and the MACD line is negative.

Catalysts
Risks
  • Analyst downgrade ›

    Maxim Group downgraded it to Hold from Buy on August 8, 2026.

    Source: Analyst action, Maxim Group, August 8, 2026
  • Analyst downgrade ›

    Maxim Group downgraded it to Hold from Buy on August 7, 2026.

    Source: Analyst action, Maxim Group, August 7, 2026
Other events
  • Earnings miss, but the stock rose ›

    The August 6, 2026 report missed the EPS estimate by 14.29%, and the share price rose 16.83% in the first session after it.

    Source: Earnings report, August 6, 2026
ProTips
  1. The two closest levels to watch are the 20-day EMA at $28.31, just above the price, and the 52-week low at $23.56, just below it.
  2. With the 14-day RSI at 47.3, CELH is in the neutral zone, and the MACD line is negative. Readings above 70 or below 30 signal stretched momentum.
  3. The share price rose 16.83% in the first session after the August 6, 2026 report, and CELH has beaten estimates in 4 of the 6 reports in our data.
Market outlook

CELH is trading below its 50-day and 200-day moving averages ($29.32 and $34.89), and that is why the trend reads down. A move back above the 50-day would be the first sign of repair. The 20-day EMA at $28.31 is the closest level above the price.

CELH's next level below the price is its 52-week low of $23.56.

Technical indicators

Momentum and trend for CELH, from its daily closes.

Technical rating Bearish 0 of 4 signals bullish
  • RSI Neutral
  • SMA cross Bearish
  • Price vs SMA Bearish
  • MACD Bearish
Momentum Neutral
47.314-day RSI
Oversold <30 Neutral Overbought >70
MACD (12, 26) -0.0543 Bearish
Trend Death cross
-4.5%price against the 50-day average
200-day $34.89 50-day $29.32 Price $28.00
Price against the 200-day -19.7% Bearish

As of October 27, 2026, with CELH at $28.00, its 14-day RSI is 47.3 (neutral territory), its 50-day simple moving average is $29.32 and its 200-day is $34.89.

Calculated by CleaRank on daily closes as of October 27, 2026: Wilder's 14-day RSI, 50- and 200-day simple moving averages, MACD line (12, 26). How we calculate these

What CELH moves with

Correlation of daily returns over one year: +1 moves in step, 0 has no link, -1 moves the opposite way.

-1 0 +1
S&P 500 (SPY) +0.23 Weak
Nasdaq 100 (QQQ) +0.21 Weak
Bitcoin (BTC) +0.15 Weak
Gold (XAU) +0.10 Weak

As of October 27, 2026, CELH's 1-year correlation of daily returns is +0.23 with S&P 500 (SPY), +0.21 with Nasdaq 100 (QQQ), +0.15 with Bitcoin (BTC) and +0.10 with gold (XAU).

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05

CELH price target and analyst forecast

The analysts' target range and how their ratings split.

5.0

Analysts checks

2/3
  • Most analysts rate it a buy ›
    18 of 24 analysts rate it a buy or strong buy, 6 a hold and 0 a sell.
  • Median target above the price ›
    The median 12-month target of $40.00 is 42.9% above the price.
  • More buy ratings than three months ago ›
    18 of 24 rate it a buy now, against 20 of 23 three months ago.

CELH Wall Street View

12-month price targets

Low $26.00 Median $40.00 (+42.9%) High $64.00

Ratings

Buy 18 Hold 6 Sell 0 3 months ago: 20 of 23 buy

Recent rating actions

Recent analyst rating actions on CELH
Date Firm Action Rating
Oct 13, 2026 TD Cowen Maintains Buy
Aug 10, 2026 Stephens & Co. Maintains Overweight
Aug 8, 2026 Maxim Group Downgrade Hold
Aug 7, 2026 UBS Maintains Buy
Aug 7, 2026 Citigroup Maintains Buy
Aug 7, 2026 Maxim Group Downgrade Hold

As of October 27, 2026, 24 Wall Street analysts cover CELH: 18 rate it a buy or strong buy, 6 a hold and 0 a sell or strong sell. Their 12-month price targets range from $26.00 to $64.00. The median CELH price target is $40.00, 42.9% above the price of $28.00.

Source: TwelveData analyst consensus. Targets and ratings belong to the analysts, not to CleaRank.

06

CELH trade plan: entry, stop loss and targets

Entry, stop and target levels from the moving averages and recent volatility. Educational, not advice.

CELH trade plan

Entry, stop and target levels, sized to your account. Change the bias or the risk and every level updates.

Your bias
Risk per trade 1%
Conservative Aggressive
Portfolio value
$
Position size: Enter portfolio size →

Entry Strategies pick an entry style

Conservative
$27.72
Slight discount to current
Lower entry level
Aggressive
$28.00
At current price
Entry at the current price

Risk management

Stop loss
$26.23
Max loss
-5.4%
Volatility-adjusted stop Set from the RSI (47.3) and recent volatility.

Profit targets (Based on Conservative Entry)

Target 1
$28.55
+3% (Conservative) +2.0% (Aggressive)
Target 2
$29.11
+5% (Conservative) +4.0% (Aggressive)
Target 3
$29.94
+8% (Conservative) +6.9% (Aggressive)

These levels come from CELH's moving averages and recent volatility, not from a forecast. Educational levels, not financial advice; the full disclaimer is at the foot of the page.

Risk profile

How much CELH tends to move, against the market and on its own.

Beta
1.00
against the S&P 500; 1 moves with the market
Daily volatility
2.36%
30-day standard deviation
52-week range
$28.00
$23.56 11% of the way up $62.55

Compare CELH

Put CELH side by side with other stocks and benchmarks.

07

CELH price history and drawdowns

CELH's worst falls and recoveries, what $10,000 became, and which months have been kind to it.

7.0

Track record checks

2/4
  • Average daily move under 2% ›
    The price has moved 2.36% on an average day (30-day standard deviation of daily returns).
  • Recovered from its worst fall ›
    The worst fall was 77.9%, from May 2024 to February 2025; the price is still 70.9% below that peak.
  • Most 1-year holds ended higher ›
    63% of 1-year holding periods in the last 10 years ended with a gain.
  • Beat the S&P 500 since the chart begins ›
    $10,000 invested in October 2016 is now worth $401,914, against $42,376 in the S&P 500 (SPY).

CELH Drawdowns & Recovery

Worst fall, last 10 years
-77.9%
May 2024 to February 2025
Recovery
Not yet
still 70.9% below the May 2024 peak
From the 10-year high
-70.9%
highest close, May 2024
1-year holds that gained
63%
of every 1-year window

As of October 27, 2026, CELH's worst peak-to-trough fall over the last 10 years with dividends reinvested was -77.9% (May 2024 to February 2025); it is still 70.9% below that peak, and 63% of 1-year holding periods ended with a gain.

From weekly closing values with dividends reinvested. A drawdown is the fall from the highest value reached so far to a later low.

Growth of $10,000

What $10,000 put into CELH in October 2016 is worth now, against the same amount in the S&P 500.

CELH today
$401,914
from $10,000 in October 2016, dividends reinvested
S&P 500 today
$42,376
the same $10,000 in SPY
Ahead of the index by
$359,538
9.5x the index result
Total change
+3,919%
40x the starting amount
20182020202220242026
CELH S&P 500 (SPY)

Against the market: CELH beat the S&P 500 over this period: $401,914 against $42,376.

A $10,000 investment in CELH in October 2016 would be worth about $401,914 today with dividends reinvested, compared with about $42,376 for the same investment in the S&P 500 benchmark (also with dividends reinvested).

Seasonal patterns

Which calendar months have been kind to CELH, and which have not.

Jan7/10 upFeb5/10 upMar5/10 upApr4/10 upMay7/10 upJun6/10 upJul5/10 upAug7/10 upSep3/10 upOct5/9 upNov6/10 upDec3/10 up

Strongest month, May: an average of +15.32%, up in 7 of 10 years.

Weakest month, March: an average of -3.70%, up in 5 of 10 years.

This month, October: has averaged -0.22%, up in 5 of 9 years. Past seasonality does not repeat on schedule.

Over the last 10 years, CELH's strongest calendar month has been May (average +15.32%, up in 7 of 10 years) and its weakest March (average -3.70%, up in 5 of 10 years).

Average return for each calendar month over the last 10 years, from weekly closing prices with dividends included.

08

CELH stock price prediction 2030

Thousands of simulated paths from the price history. A range of outcomes, not a forecast.

Monte Carlo projection

Thousands of simulated paths for $10,000 in CELH, from its own past volatility. The shaded area holds 80% of them.

Downside, 2030
$4,343
10th percentile
Base case, 2030
$15,647
median path
Upside, 2030
$56,366
90th percentile
20262027202820292030
Upside (90th) Base case (median) Downside (10th) 10th to 90th percentile

CleaRank's 4-year Monte Carlo simulation, based on 10 years of price history, projects that a $10,000 investment in CELH today could grow to about $15,647 by 2030 in the base case, with a 90th-percentile outcome near $56,366 and a 10th-percentile outcome around $4,343. Projections are statistical simulations, not guarantees.

CELH Stock Price Prediction 2030: Simulated Scenarios

The same simulation in share prices, year by year.

Price today
$28.00
Base case, 2030
$43.81
1.6x over 4 years
Range, 2030
$12.16 to $158
10th to 90th percentile

CleaRank's simulation projects a price near $43.81 for CELH by 2030 in the base case, from $28.00 today (1.6x over 4 years). The 10th-percentile path ends near $12.16. These are outcomes of a Monte Carlo simulation run on CELH's historical return distribution, not price targets, and they assume no dividends are reinvested.

CELH simulated price paths by year
Year 10th percentile Base case 90th percentile range base today
2027 $16.50 $31.32 $59.44
2028 $14.15 $35.02 $86.68
2029 $12.91 $39.17 $119
2030 $12.16 $43.81 $158

Method: a lognormal simulation of CELH's own volatility and capped historical trend, re-run daily; base case is the median path, the outer columns the 10th and 90th percentiles. CELH is highly volatile, so its upside column reaches an extreme multiple; treat it as a statistical tail, not an expectation. How the simulation works

09

CELH insider trading

What the people running the company have bought and sold.

CELH insider trading

Shares the company's directors and officers bought and sold, from their own filings.

Bought
$3.2M
8 open-market purchases
Sold
$51.3M
12 open-market sales
Insiders filing
17
over the last 18 months
Average trade
$2.7M
buys and sales together

Month by month

Open-market purchases above the line, sales below.

May '25Aug '25Nov '25Feb '26May '26Aug '26Oct '26

Net insider selling: Insiders bought $3.2M on the open market and sold $51.3M.

As of October 27, 2026, CELH insiders reported 12 open-market sales worth $51.3M and 8 open-market purchases worth $3.2M over the last 18 months; grants and option exercises are not counted.

Insider transactions in CELH
Date Insider Type Shares Value
Sep 15, 2026
Damon Desantis
Director
Buy 36.0K $1.0M
Sep 15, 2026
Hal Kravitz
Director
Buy 12.0K $336.0K
Sep 10, 2026
John Erick Fieldly
Chief Executive Officer
Buy 18.0K $493.8K
Aug 7, 2026
Fletcher F Previn
Director
Grant 3.8K $105.9K
May 22, 2026
John Erick Fieldly
Chief Executive Officer
Buy 8.5K $248.8K
May 22, 2026
Hal Kravitz
Director
Buy 8.4K $249.7K
May 21, 2026
Eric Hanson
President
Buy 7.5K $217.8K
Mar 2, 2026
Joyce Russell
Director
Sell 2.9K $147.8K
Mar 2, 2026
Thi Tuyet Trinh Lam
Officer
Grant 9.2K -
Feb 27, 2026
Nicholas Castaldo
Director
Grant 2.6K -
Page 1 of 5

Source: TwelveData, from SEC Form 4 filings

10

CELH stock forecast: questions people ask

Answered from the figures on this page, as of October 27, 2026.

CELH Forecast: Frequently Asked Questions

Is Celsius Holdings Inc. (CELH) a buy right now?
At 41/100, CELH lands in CleaRank's Hold band. The analysts' outlook does the most to lift the score, since 18 of 24 analysts rate it a buy and the median target is 42.9% above the price. The main drag is the trend: the price is 19.75% below its 200-day average and 4.49% below its 50-day average, and the 50-day average is 15.97% below the 200-day. This describes the data on this page and is not a personal recommendation.
How has Celsius Holdings Inc. (CELH) performed over the past year?
The price fell 55.00% across the last twelve months. Shorter stretches tell a mixed story: a 4.92% decline over three months and a 0.04% gain over the past month. The shares now sit 55.24% under their 52-week high of $62.55.
What are the key price levels for CELH?
Two levels sit above the price: the 20-day EMA at $28.31 and the 50-day SMA at $29.32. The nearest level below is the 52-week low of $23.56.
Is CELH expensive compared with Consumer Defensive stocks?
The price-to-sales ratio of 2.33 is 5.9% above the sector median of 2.2. These medians are drawn from 23 stocks across the whole sector, not just direct rivals.
What do Wall Street analysts think of CELH?
Of the 24 analysts who currently cover CELH, 18 rate it buy, 6 rate it hold, and 0 rate it sell. The median 12-month price target is $40.00, which is 42.9% above the current price.
How often has CELH beaten earnings estimates?
CELH beat the EPS estimate in 4 of the 6 reports in our data; the share price fell in the first session after 2 of those 4 beats.
How volatile is CELH?
On an average day CELH's price moves 2.36%, based on the 30-day standard deviation of daily returns. Its beta against the S&P 500 is 1.00.
Are CELH insiders buying or selling?
Over 18 months, insiders sold $51.3M of stock and made $3.2M of open-market purchases. Those sales are often planned ahead or made to cover tax on vesting shares, so they carry less weight than buying would.
What is the 52-week range of CELH?
Over the past 52 weeks, CELH has traded between $23.56 and $62.55. At $28.00, the stock is at 11% of that span, 18.85% above the low and 55.24% below the high.
Is CELH in an uptrend?
No. Celsius Holdings Inc. (CELH) trades at $28.00, below both its 50- and 200-day moving averages ($29.32 and $34.89). Its 14-day RSI on daily closes is 47.3, in neutral territory.

Disclaimer: CleaRank.com is a financial data and analytics provider, not a registered investment advisor, broker-dealer, or financial regulatory body. The stock analysis, trade plans, and AI-generated signals presented for CELH are for educational and informational purposes only and do not constitute financial advice, investment recommendations, or an offer to buy or sell any securities. All trade setups and performance metrics shown are hypothetical, hindsight-based, and simulated. They do not represent actual trades made by CleaRank or its affiliates. Stock prices can be volatile and are subject to market, economic, and company-specific risks. Market data is provided "as-is" and may be delayed by 15 minutes or more. We do not guarantee the accuracy, completeness, or timeliness of any data. You should never invest money you cannot afford to lose. Past performance does not guarantee future results. Consult a qualified financial advisor before making any investment decisions. Analysis generated on October 28, 2026.

Disclaimer:

Engaging in financial markets carries significant risk of total capital loss. Markets are volatile, unpredictable, and past success does not guarantee future results. Never invest funds you cannot afford to lose. CleaRank does not offer financial, investment, or advisory services. We provide no recommendations, endorsements, or guarantees regarding market outcomes. You alone are responsible for your decisions.

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