PepsiCo, Inc. (PEP)

PepsiCo, Inc. NASDAQ

$136.64 1.690 (1.25%)
At close: Jul 24, 4:00 PM EDT
AI Analyst Consensus
Hold
45 / 100

PepsiCo, Inc. (PEP) is currently trading at $136.64, reflecting a P/E ratio of 17.93 and EPS of $7.62. The company operates within the Consumer Defensive sector, specifically the Non-Alcoholic Beverages industry, a space known for its resilience. Despite a solid market capitalization of $186.65 billion and reported revenue growth of 6.4%, recent technical indicators suggest a cautious outlook. The stock is trading below its 50-day and 200-day simple moving averages, and its 20-day exponential moving average, signaling potential downward momentum.

Insider activity shows a net seller position, with $0 in total purchases versus $124.5M in total sales in recent filings. This, combined with a bearish RSI status of 36.69, points to a moderate sell signal from insiders. While the company offers a dividend yield of approximately 4.25%, the current price action and insider sentiment warrant close observation before considering new positions.

Price Analysis

Market Metrics

Open
$135.53
Day Range
$134.57 to $137.13
Prev Close
$134.95
Volume
7.97M
52-Week Range
$133.73 to $171.48
Market Cap
$186.65B

Peer Benchmarking

Valuation vs Sector (Consumer Defensive)

Performance vs XLP

Sector Position Analysis
The stock's valuation metrics position it within the sector's competitive landscape, reflecting its market standing and growth trajectory relative to industry peers.

PEP Analysis

Company's Health 4/5
AI Analyst Target +3.00% Upside
Target Price
$140.74
AI Technical Analysis Hold

PepsiCo's technical profile is currently bearish. The stock is trading below its key moving averages, including the 50-day SMA ($142.32), 200-day SMA ($149.84), and 20-day EMA ($138.24), indicating a downtrend. The Relative Strength Index (RSI) at 36.69 further supports this, classifying the momentum as bearish and suggesting potential for further price declines. The MACD indicator is also negative, reinforcing the bearish sentiment.

The Stochastic oscillator is in oversold territory at 19.01, which could signal a potential short-term bounce, but the overall trend remains down. The Commodity Channel Index (CCI) at -45.99 indicates that prices are significantly below their statistical average, consistent with a bearish trend. Key resistance levels are now formed by the aforementioned moving averages, while immediate support would need to be established below the current price, potentially near the $130 level.

ProTips
  • Monitor PepsiCo's ability to break above its 50-day SMA ($142.32) as a key indicator of potential trend reversal.
  • Given the moderate sell signal from insider transactions, consider scaling into positions rather than making large initial investments.
  • The consistent dividend yield of ~4.25% provides an income component, but investors should weigh this against the current bearish technical momentum.
Key Catalysts
Bearish Insider Net Selling Pressure

Insiders have sold $25.5 million in stock with no reported purchases, indicating a moderate insider selling and potentially signaling a lack of near-term confidence.

Source: Insider Transactions
Bearish Bearish Technical Momentum

The stock is trading below its 50-day SMA ($142.32) and 200-day SMA ($149.84), with a bearish RSI (36.69), suggesting potential for further price declines.

Source: Technical Analysis
Bullish Defensive Sector Positioning

As a Consumer Defensive stock, PepsiCo is expected to show resilience during economic downturns, which could attract defensive capital if market sentiment deteriorates.

Source: Sector Analysis
Bullish Consistent Dividend Payout

The company offers a dividend yield of approximately 4.25%, providing a stable income stream for investors, which can be attractive in a low-yield environment.

Source: Dividend Data
Market Outlook

The outlook for PepsiCo is cautiously neutral to slightly bearish in the near term, primarily driven by technical indicators. The stock's position below key moving averages and a bearish RSI suggest that further consolidation or a modest decline is possible before any significant upward momentum can be established. The company's defensive sector positioning provides a degree of stability, but the current price action indicates that even defensive stocks are facing headwinds.

Over the next 6-12 months, a recovery in price action would likely require a decisive break above the 50-day SMA, followed by the 200-day SMA, supported by improved insider sentiment or positive fundamental catalysts. Upside potential could be unlocked by stronger-than-expected earnings growth, successful new product launches, or a general market rotation back into value-oriented dividend stocks. Conversely, persistent weakness in consumer spending or increased competition could lead to further downside.

Key Statistics

Market Cap 186.65B
P/E Ratio 17.93
EPS (TTM) 7.62
Dividend Yield 4.25%
52 Week High 171.48
52 Week Low 133.73

PepsiCo's valuation appears reasonable, with a P/E ratio of 17.93, which is below the sector average of 22.5. This suggests that the stock may not be overvalued relative to its peers. The company's EPS of $7.62 indicates solid profitability. However, the current price action, trading below key technical indicators, raises questions about whether the market is anticipating slower future growth or pricing in broader economic concerns that could impact consumer spending, even within the defensive sector.

The revenue growth of 6.4% is respectable for a company of this size and maturity, though slightly below the sector average of 8.0%. While specific balance sheet and profit margin data are not provided, PepsiCo's consistent dividend payout of approximately 4.25% suggests a stable cash flow generation capability. The current technical weakness, despite a seemingly fair valuation, warrants caution.

Earnings & Growth Analysis

While specific recent earnings beats or misses are not detailed in the provided data, PepsiCo's EPS of $7.62 and a P/E ratio of 17.93 suggest a history of consistent profitability. The reported revenue growth of 6.4% indicates the company is still expanding its top line. Investors should monitor upcoming earnings reports for any signs of slowing growth or margin compression, which could further pressure the stock price given its current technical setup.

Key Risks

The primary risks for PepsiCo currently stem from its technical positioning, with the stock trading below key moving averages and exhibiting bearish momentum indicators like a low RSI and negative MACD. Additionally, significant insider selling totaling $25.5 million presents a moderate sell signal, suggesting a lack of immediate conviction from management. Competitive pressures within the beverage industry and potential shifts in consumer preferences towards healthier or alternative options also pose ongoing risks.

Technical Indicators i

RSI (14) 36.69
MACD -2.11
SMA 50 142.32
SMA 200 149.84
Technical Rating Bearish
RSI
Bearish
SMA Cross
Bearish
Price vs SMA
Bearish
MACD
Bearish
Moving averages show a lagging Death Cross (50-day: $142.32, 200-day: $149.84), price is trading below the 50-day SMA.

Market Correlations

How this stock moves relative to other assets

Based on 1 year of daily price data. Correlations may vary over different time periods.

S&P 500 (SPY) +0.05
Weak correlation
Nasdaq 100 (QQQ) -0.08
Weak correlation
Bitcoin (BTC) -0.16
Weak correlation
Gold (XAU) -0.01
Weak correlation
Check Custom Correlation

Actionable Trade Plans

Specific entry, exit, and risk management levels

Select Your Trade Bias
Risk Tolerance
Conservative 2% Aggressive
Portfolio Value
$
Position Size: Enter portfolio size →

Entry Strategies (click to switch)

CONSERVATIVE
$135.27
Slight discount to current
Wait for small dip
AGGRESSIVE
$136.64
At current price
Enter now if confident

Risk Management

STOP LOSS
$131.22
MAX LOSS
-3.0%
Volatility-Adjusted Stop Loss
Calculated based on RSI (36.7) and current market volatility

Profit Targets (Based on Conservative Entry)

TARGET 1
$139.33
+3% (Conservative)
+2.0% (Aggressive)
TARGET 2
$142.04
+5% (Conservative)
+4.0% (Aggressive)
TARGET 3
$146.10
+8% (Conservative)
+6.9% (Aggressive)
Consider scaling out: Take 50% profit at Target 1, 30% at Target 2, let 20% run to Target 3
ℹ️ Disclaimer
This AI-generated trade plan for PEP is for educational and informational purposes only and does not constitute financial advice. The analysis is based on historical data patterns and technical indicators which may not predict future results. Stock trading involves risk of loss. Verify all data independently and consult a qualified financial advisor. Generated on July 26, 2026.

Compare Stocks

Compare stocks against top peers and benchmarks.

PEP
136.64
1.25%
+ Compare

Risk & Volatility i

Risk Level Moderate
Daily Volatility
1.73%
30-day average
52-Week Range
$133.73 2% from low $171.48
Risk Considerations
Monitor position sizing based on current volatility levels
Consider stop-loss placement beyond recent price range
Diversification helps mitigate single-stock risk exposure

Growth of $10,000

Compare with Another Ticker

Monte Carlo Projection (10yr)

Insider Trading Analysis

Source: SEC Form 4
Bought
None
No open-market buys
Sold
$25.5M
9 Transactions
Insiders
29
Active Traders
$
Avg Transaction
$2.8M
Large trades
Date Insider Type Shares Value

Frequently Asked Questions

PepsiCo's RSI is currently at 36.69, which falls into the bearish territory. This suggests that the selling pressure has been dominant recently, leading to a decline in momentum and potentially indicating that the stock is in a downtrend.
Trading below the 50-day and 200-day Simple Moving Averages (SMAs) typically indicates that the stock's recent price action is weaker than its longer-term trends. For PepsiCo, this suggests a bearish short-to-medium term outlook, with these moving averages now acting as potential resistance levels.
Insiders have sold $25.5 million worth of PepsiCo stock with no reported purchases, resulting in a 'NET SELLER' direction and a moderate insider selling verdict. This level of selling activity warrants attention as it can sometimes precede a price decline.
PepsiCo offers a dividend yield of approximately 4.25%. While this is a notable income stream, the current bearish technicals and insider selling suggest that capital appreciation may be limited in the near term, making the attractiveness of the yield dependent on an investor's income needs versus growth expectations.
PepsiCo's P/E ratio of 17.93 is below the sector average of 22.5. This suggests that, from a valuation perspective relative to earnings, PepsiCo appears more attractive than the average company in the Consumer Defensive sector at this time.
Key technical resistance levels for PepsiCo are currently its moving averages. The 20-day EMA at $138.24, the 50-day SMA at $142.32, and the 200-day SMA at $149.84 represent significant hurdles that the stock would need to overcome to signal a reversal of its current bearish trend.
Based on the provided data, a 'Hold' consensus rating is appropriate. While PepsiCo has stable fundamentals and a good dividend, the bearish technicals and insider selling suggest a neutral stance is best until clearer bullish signals emerge.