TradeTrade
Jump to any asset 844 assets, updated daily

Hasbro, Inc. (HAS)

Hasbro, Inc. NASDAQ

$95.46 -0.4800 (-0.50%)
Latest Price
AI Analyst Consensus
Buy
79 / 100
Hasbro, Inc. (HAS) is currently trading at $95.46, above its 50-day and 200-day moving averages ($92.07 and $90.83), indicating positive price action. The stock exhibits bullish technical momentum, with its 14-day RSI at 64.42 and MACD at 1.097. Wall Street analysts maintain a consensus 'Buy' rating, with a median price target of $111.00, suggesting an upside of 16.3% from current levels. Fundamental analysis reveals a P/E ratio of 16.92 and a price-to-sales ratio of 2.68, which is slightly above the sector median P/S of 1.9. The company boasts a strong return on equity of 159.56% and a profit margin of 15.97%. Recent earnings reported on May 13, 2026, exceeded estimates by 30.09%, leading to a 1.74% price increase. However, significant insider selling totaling $53.3 million warrants attention as a potential risk.

HAS at a glance

Hasbro, Inc. (HAS): Buy, 79/100 on CleaRank's AI score.

  • Trend Up: the price is above both its 50- and 200-day moving averages ($92.07 and $90.83).
  • Insiders Insiders sold $53.3M and made no open-market purchases over the last 18 months.
  • Valuation P/E of 16.9 against 20.8 for the Consumer Cyclical sector: broadly in line with peers (-19%).

As of October 14, 2026, Hasbro, Inc. (HAS) trades at $95.46. Wall Street's consensus target is $111.00 across 14 analysts. The 14-day RSI (daily closes) is 64, showing bullish momentum without being overbought, and the price is above its 50-day simple moving average of $92.07.

Figures as of October 14, 2026.

Only on CleaRank

Figures we compute ourselves from HAS's own price, earnings and insider-filing history. Tap one to see it in context.

HAS Price Analysis

Market Metrics

Open
$95.23
Day Range
$93.20 to $95.47
Prev Close
$95.94
Volume
1.30M
52-Week Range
$69.50 to $106.98
Market Cap
$13.46B

Peer Benchmarking

Valuation vs Sector (Consumer Cyclical)

Performance vs XLY

Sector Position Analysis
Valuation is broadly in line with sector peers (-19% difference), suggesting fair market pricing relative to industry standards.

HAS Financial Performance

Revenue vs. Earnings

Annual

Quarterly

Earnings Reality Check

In the last quarter, HAS beat the analyst estimate 1 time; the stock rose in the first session after every beat.
HAS earnings surprises and the stock's reaction
Report EPS estimate EPS actual Surprise First session 5 sessions
May 13, 2026 $1.13 $1.47 +30.09% +1.74% -5.75%

Reports after May 13, 2026 are not yet in our data.

The first session is the first full trading day on the news: the report day itself for a report before the open, the next day for one after the close. Surprise is actual EPS against the consensus estimate.

As of October 14, 2026, HAS has beaten the analyst EPS estimate in 1 of its last 1 reported quarters and rose in the first trading session after that beat; its most recent report in our data, on May 13, 2026, came in 30.09% above the estimate and the stock moved +1.74% in the first session.

HAS Analysis

Company's Health 4/5
12-Month Analyst Target +16.28% above price
Median of 14 analysts (12-month)
$111.00
AI Analyst Consensus Score Buy
Hasbro, Inc. is trading above its 50-day SMA ($92.07) and 200-day SMA ($90.83), with its 20-day EMA at $91.73 also below the current price, signaling an uptrend. The 14-day RSI is at 64.42, indicating bullish momentum, and the MACD is positive at 1.097. The Stochastic indicator is at 90.62, suggesting the stock is approaching overbought territory. Key support levels are found near the 50-day SMA, while resistance may be encountered near recent highs. Volume on the latest trading day was 1.30 million shares, below the average of 1.70 million, suggesting a slight decrease in trading activity. The overall chart structure points to continued upward momentum, but the high Stochastic reading suggests caution for short-term traders.
ProTips
  • Monitor insider selling activity closely, as over $53.3 million in sales have been reported, which could signal management's view on current valuation.
  • Hasbro pays a dividend yield of approximately 2.93%, providing a modest income stream to investors.
Key Catalysts
Bullish Strong Earnings Beat

On May 13, 2026, Hasbro reported EPS of $1.47, exceeding estimates by 30.09%, which drove a 1.74% increase in stock price.

Source: Company PR
Bullish Positive Analyst Ratings

Multiple analysts maintain 'Buy' or 'Outperform' ratings, with a median price target of $111.00, indicating confidence in future performance.

Source: Wall Street Summary
Bearish Heavy Insider Selling

Insiders have sold over $53.3 million in stock, signaling potential concerns about the current valuation or future prospects.

Source: Insider Summary
Neutral Dividend Payout

The company offers a dividend yield of approximately 2.93%, providing a consistent return to shareholders.

Source: Dividend Data
Market Outlook
Hasbro, Inc. is expected to see continued positive momentum, with analysts projecting revenue growth of 8.00% for the current year and 7.00% for next year. Potential catalysts for upside include continued strong earnings performance and successful product launches. However, the significant insider selling and the stock approaching overbought technical levels present downside risks that could lead to a correction. Investors should monitor these factors closely as the company navigates the competition.

Key Statistics

Market Cap 13.46B
P/E Ratio 16.92
EPS (TTM) 5.59
Dividend Yield 2.93%
52 Week High 106.98
52 Week Low 69.50

As of October 14, 2026, HAS trades at $95.46, with a market value of $13.46B, a P/E ratio of 16.92 and a dividend yield of 2.93%.

Hasbro, Inc. trades at a P/E ratio of 16.92, which is below the sector average of 20.8, indicating a potentially attractive valuation relative to peers. Its price-to-sales ratio stands at 2.68, slightly higher than the sector median of 1.9. The company demonstrates exceptional profitability with a return on equity of 159.56% and a net profit margin of 15.97%, significantly outpacing the sector average ROE of 12.4%. While the company's debt-to-equity ratio of 5.31 is high compared to the sector average of 5.31, its strong profit margins and revenue growth of 16.2% suggest it can manage its leverage. The current valuation appears reasonable given its strong profitability and growth, though the price-to-sales ratio warrants monitoring against sector norms.

Earnings & Growth Analysis

Hasbro, Inc. reported earnings on May 13, 2026, its last report in our data, with an actual EPS of $1.47, significantly beating the analyst estimate of $1.13 by 30.09%. This earnings beat resulted in a positive price reaction of 1.74%. The company has a history of exceeding earnings expectations, as indicated by this recent performance, suggesting operational efficiency and effective management.

Key Risks

The most significant risk for Hasbro, Inc. is the heavy insider selling, with over $53.3 million in dispositions reported. Additionally, while the stock is trading above key moving averages, the Stochastic indicator approaching overbought territory suggests a potential for a short-term pullback. The company's debt-to-equity ratio of 5.31, while in line with the sector median, is a point of leverage that could become a concern in a tighter credit environment.

Technical Indicators i

RSI (14-day) 64.42
MACD (12, 26) 1.10
SMA (50-day) 92.07
SMA (200-day) 90.83
Technical Rating Bullish
RSI
Bullish
SMA Cross
Bullish
Price vs SMA
Bullish
MACD
Bullish
Golden Cross in effect with the 50-day SMA ($92.07) above the 200-day SMA ($90.83), price action is firmly bullish above key moving averages.

As of October 14, 2026, with HAS at $95.46, its 14-day RSI is 64.4 (showing bullish momentum without being overbought), its 50-day simple moving average is $92.07 and its 200-day is $90.83.

Calculated by CleaRank on daily closes as of October 14, 2026: Wilder's 14-day RSI, 50- and 200-day simple moving averages, MACD line (12, 26).

Market Correlations

How this stock moves relative to other assets

Based on 1 year of daily price data. Correlations may vary over different time periods.

S&P 500 (SPY) +0.46
Moderate correlation
Nasdaq 100 (QQQ) +0.36
Weak correlation
Bitcoin (BTC) +0.05
Weak correlation
Gold (XAU) +0.02
Weak correlation

As of October 14, 2026, HAS's 1-year correlation of daily returns is +0.46 with S&P 500 (SPY), +0.36 with Nasdaq 100 (QQQ), +0.05 with Bitcoin (BTC) and +0.02 with gold (XAU).

Check Custom Correlation

How does any other asset move with HAS? One year of daily closes, Pearson correlation.

Try

HAS Wall Street View

12-month price targets

Low $90.00 Median $111.00 (+16.3%) High $120.00

Ratings

Buy 13 Hold 1 Sell 0 3 months ago: 13 of 15 buy

Recent rating actions

Recent analyst rating actions on HAS
Date Firm Action Rating
Aug 20, 2026 Wells Fargo Maintains Equal-Weight
Jul 23, 2026 Argus Research Maintains Buy
Jul 22, 2026 JP Morgan Maintains Overweight
Jul 22, 2026 DA Davidson Maintains Neutral
Jul 16, 2026 Jefferies Maintains Buy
Jul 16, 2026 B of A Securities Maintains Buy

As of October 14, 2026, 14 Wall Street analysts cover HAS: 13 rate it a buy or strong buy, 1 a hold and 0 a sell or strong sell. Their 12-month price targets range from $90.00 to $120.00, with a median of $111.00, 16.3% above the price of $95.46.

Source: TwelveData analyst consensus. Targets and ratings belong to the analysts, not to CleaRank.

HAS Trade Plans

Specific entry, exit, and risk management levels

Select Your Trade Bias
Risk Tolerance
Conservative 2% Aggressive
Portfolio Value
$
Position Size: Enter portfolio size →

Long entry pick an entry style

Conservative
$93.55
2% below current price (Pullback entry)
Lower risk, wait for pullback
Aggressive
$95.46
Buy at current price
Higher risk, immediate entry

Risk Management

STOP LOSS
$90.14
MAX LOSS
-3.7%
Volatility-Adjusted Stop Loss
Calculated based on RSI (64.4) and current market volatility

Profit Targets (Based on Conservative Entry)

TARGET 1
$98.23
+5% (Conservative)
+2.9% (Aggressive)
TARGET 2
$102.91
+10% (Conservative)
+7.8% (Aggressive)
TARGET 3
$107.58
+15% (Conservative)
+12.7% (Aggressive)

These levels come from HAS's moving averages and recent volatility, not from a forecast. Educational levels, not financial advice; the full disclaimer is at the foot of the page.

Growth of $10,000

A $10,000 investment in HAS in October 2016 would be worth about $12,597 today, compared with about $36,506 for the same investment in the S&P 500 benchmark. This is price change only; dividends paid along the way would add to it.

Compare with Another Ticker

HAS Drawdowns & Recovery

Worst fall, last 10 years
-65.3%
July 2019 to November 2023
Recovery
Not yet
still 23.3% below the July 2019 peak
From the 10-year high
-23.3%
highest close, July 2019
1-year holds that gained
53%
of every 1-year window

As of October 14, 2026, HAS's worst peak-to-trough fall over the last 10 years was -65.3% (July 2019 to November 2023); it is still 23.3% below that peak, and 53% of 1-year holding periods ended with a gain.

From weekly closing values. A drawdown is the fall from the highest value reached so far to a later low.

Monte Carlo Projection (10yr)

CleaRank's 10-year Monte Carlo simulation projects that a $10,000 investment in HAS today could grow to about $15,370 by 2036 in the base case, with a 90th-percentile outcome near $61,233 and a 10th-percentile outcome around $3,858. The simulation models price only; at today's 2.93% yield, dividends would add to these figures. Projections are statistical simulations, not guarantees.

HAS Stock Price Prediction: 2030

CleaRank's simulation projects a price near $113 for HAS by 2030 in the base case, from $95.46 today (1.2x over 4 years). The 10th-percentile path ends near $47.30. These are outcomes of a Monte Carlo simulation run on HAS's historical return distribution, not price targets, and they assume no dividends are reinvested.

HAS simulated price paths by year
Year 10th percentile Base case 90th percentile
2027 $64.37 $99.65 $154
2028 $56.07 $104 $193
2029 $50.94 $109 $232
2030 $47.30 $113 $272
2031 $44.53 $118 $315

Method: a lognormal simulation of HAS's own volatility and capped historical trend, re-run daily; base case is the median path, the outer columns the 10th and 90th percentiles.

People Also Watch

HAS Insider Trading Analysis

Source: TwelveData, from SEC Form 4 filings
▲ Bought
None
No open-market buys
▼ Sold
$53.3M
20 Transactions
● Insiders
19
Active Traders
$ Avg Transaction
$2.7M
Large trades

As of October 14, 2026, HAS insiders reported 20 open-market sales worth $53.3M and no open-market purchases over the last 18 months; grants and option exercises are not counted.

Recent insider transactions in HAS
Date Insider Type Shares Value
Aug 31, 2026
BARBACOVI HOLLY
Officer
Sell 5.1K $476.4K
Aug 26, 2026
HAMREN ELIZABETH
Director
Grant 1.5K -
Aug 19, 2026
HIGHT JOHN
Officer
Sell 11.6K $1.1M
Aug 17, 2026
HIGHT JOHN
Officer
Sell 11.2K $1.1M
Aug 14, 2026
BARBACOVI HOLLY
Officer
Grant 1.2K $115.3K
Aug 14, 2026
HIGHT JOHN
Officer
Grant 1.4K $134.5K
Aug 7, 2026
HAMREN ELIZABETH
Director
Sell 3.0K $272.8K
Jul 31, 2026
GOETTER GINA M
Chief Financial Officer
Sell 8.3K $776.6K
Jul 30, 2026
HIGHT JOHN
Officer
Sell 3.2K $298.6K
Jul 28, 2026
KILPIN TIMOTHY J
Officer
Sell 20.0K $1.9M

Frequently Asked Questions

What are the biggest risks facing Hasbro, Inc.?
The primary risks for Hasbro include significant insider selling totaling over $53.3 million, the stock approaching overbought levels on the Stochastic indicator, and a high debt-to-equity ratio of 5.31.
How HAS Hasbro, Inc. performed in recent earnings reports?
Hasbro's most recent available earnings report on May 13, 2026, showed an EPS beat of 30.09% ($1.47 actual vs. $1.13 estimate), leading to a 1.74% stock price increase.
What is Hasbro, Inc.'s current technical momentum?
Hasbro, Inc. shows bullish technical momentum, trading above its 50-day and 200-day moving averages ($92.07 and $90.83), with a 14-day RSI at 64.4 and a positive MACD reading.
What is the outlook for Hasbro, Inc.'s revenue growth?
Analysts project revenue growth of 8.00% for the current year and 7.00% for next year. For the next quarter, revenue growth is estimated at 0.00% year-over-year.
Does HAS pay a dividend?
Yes. As of October 14, 2026, HAS's dividend yield is 2.93%, or about $2.80 per share a year at the current price of $95.46. Yields move with the share price and with changes to the payout.
Are insiders buying or selling HAS?
Selling, on balance. In the last 18 months, HAS's officers, directors and large holders reported 20 sales worth $53.3M and no open-market purchases. Grants and option exercises are not counted as buying.
What is the analyst price target for HAS?
As of October 14, 2026, the 14 Wall Street analysts covering HAS have 12-month targets from $90.00 to $120.00, with a median of $111.00, 16.3% above the current price of $95.46. 13 rate it a buy or strong buy, 1 a hold and 0 a sell or strong sell. Three months ago 13 of 15 rated it a buy.
What is HAS's biggest drop in the last 10 years?
Hasbro, Inc. (HAS)'s worst peak-to-trough fall over the last 10 years was -65.3%, from July 2019 to November 2023. It has not regained that peak yet and is still 23.3% below it. Over the same period, 53% of 1-year holding periods ended with a gain.
What are HAS's best and worst months?
Over the last 10 years, April has been HAS's strongest month on average (+6.08%, rising in 9 of 10 years) and October its weakest (-8.13%, rising in 2 of 9 years). Seasonal averages describe the past and do not predict a given year.
How closely does HAS move with the stock market?
Over the past year HAS's daily returns were moderately correlated with the S&P 500 (SPY) (+0.46). Nasdaq 100 (QQQ): +0.36; Bitcoin (BTC): +0.05; Gold (XAU): +0.02. A figure near +1 means the two usually move together; near 0 means little relationship.

Disclaimer: CleaRank.com is a financial data and analytics provider, not a registered investment advisor, broker-dealer, or financial regulatory body. The stock analysis, trade plans, and AI-generated signals presented for HAS are for educational and informational purposes only and do not constitute financial advice, investment recommendations, or an offer to buy or sell any securities. All trade setups and performance metrics shown are hypothetical, hindsight-based, and simulated. They do not represent actual trades made by CleaRank or its affiliates. Stock prices can be volatile and are subject to market, economic, and company-specific risks. Market data is provided "as-is" and may be delayed by 15 minutes or more. We do not guarantee the accuracy, completeness, or timeliness of any data. You should never invest money you cannot afford to lose. Past performance does not guarantee future results. Consult a qualified financial advisor before making any investment decisions. Analysis generated on October 15, 2026.

Disclaimer:

Engaging in financial markets carries significant risk of total capital loss. Markets are volatile, unpredictable, and past success does not guarantee future results. Never invest funds you cannot afford to lose. CleaRank does not offer financial, investment, or advisory services. We provide no recommendations, endorsements, or guarantees regarding market outcomes. You alone are responsible for your decisions.

Advertiser Disclosure:

At CleaRank, clarity and transparency are more than ideals, they are the core of our operations. CleaRank is a paid SaaS platform: the Pro and Ultra workbench plans are paid subscriptions, while everything else on this site, including our trading calculators, tools and market news, is free to use. In the spirit of full disclosure: some of our free editorial content contains partner links, and we may earn affiliate commissions from them. This never affects what you pay. Please keep in mind that your confidence in our platform is what matters to us most and we are devoted to earning your trust every day through consistent transparency. CleaRank's Editorial team works independently from partner relationships and financial incentives. All material and information made available by CleaRank stem from our unique technology and methodology which are created to prioritize your needs as a trader and deliver actionable insights to help you make clearer decisions.