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As of September 11, 2026, Whirlpool Corp. (WHR) trades at $35.22. CleaRank Financial AI rates it Sell with a fair value of $35.22, in line with the current price. Wall Street's consensus target is $42.50 across 13 analysts. RSI at 30 is in oversold territory, and the price is below its 50-day average of $39.36.
Whirlpool Corp. (WHR)
Whirlpool Corp. NYSE
$35.22
-0.6700 (-1.87%)
At close: Sep 11, 4:00 PM EDT
AI Analyst Consensus
26 / 100
Whirlpool Corp. (WHR) is currently trading at $35.22, significantly below its 50-day and 200-day moving averages ($39.36 and $56.81), indicating a strong bearish trend. The company has experienced a substantial revenue decline of -6.8% year-over-year, and recent earnings reports have shown significant negative surprises, with the latest quarter reporting an EPS of -0.21 against an estimate of 0.05. Despite these challenges, insiders are net sellers, with $198.8K in purchases versus no reported sales, signaling some level of confidence from management. The stock's current valuation appears attractive relative to its sector, with a P/E ratio of 11.8 compared to the sector median of 20.8. However, this valuation may be reflecting the company's fundamental struggles, including declining sales and profitability concerns. The significant drop in volume, down 93.3% from its average, suggests a lack of investor interest or conviction at current levels. The primary risk remains the company's ability to reverse its declining revenue trend and improve its earnings performance in a challenging consumer cyclical environment.
WHR Price Analysis
Market Metrics
Open
$35.90
Day Range
$35.11 to $36.31
Prev Close
$35.89
Volume
155.7K
52-Week Range
$35.11 to $96.57
Market Cap
$2.30B
Peer Benchmarking
Valuation vs Sector (Consumer Cyclical)
Performance vs XLY
Sector Position Analysis
Trading at a notable discount to sector peers (-43%), which may indicate undervaluation or specific company headwinds.
WHR Financial Performance
Revenue vs. Earnings
Annual
Quarterly
Earnings Reality Check
Analysis: In the last 2 quarters, WHR beat estimates 2 times. However, the stock fell 2 times the next day. This suggests positive news is often "priced in" or investors are selling the news.
WHR Analysis
Company's Health
2/5
AI Technical Analysis
Whirlpool Corp.'s trading volume has plummeted by 93.3% compared to its average, signaling a significant lack of investor interest and momentum. The Relative Strength Index (RSI) stands at 29.79, indicating an oversold condition, which historically could precede a bounce, though it has not yet translated into a price reversal. The stock is trading well below its 50-day and 200-day moving averages ($39.36 and $56.81), reinforcing the bearish trend. Key support levels are being tested, with the current price of $35.22 sitting near its lowest points in recent trading history. The Moving Average Convergence Divergence (MACD) is negative at -1.03, further confirming bearish momentum. While the oversold RSI suggests a potential for a short-term rebound, the sustained downward trend and distance from key moving averages indicate that significant upside is not immediately apparent without a fundamental shift or a strong catalyst.
ProTips
- Given the recent negative earnings surprises and declining revenue, investors should closely monitor Whirlpool Corp.'s (WHR) upcoming earnings reports for signs of stabilization or further deterioration.
- Whirlpool Corp. (WHR) is trading significantly below its 50-day and 200-day moving averages ($39.36 and $56.81), indicating strong bearish momentum. Consider waiting for a confirmed trend reversal or a break above key resistance levels before initiating a long position.
- With a dividend yield of 12.63%, investors should assess the sustainability of this payout given the company's recent profitability challenges and declining revenue.
Key Catalysts
Bullish
Insider Buying Signals Moderate Confidence
Insiders have made $198.8K in net purchases, indicating a moderate level of confidence in the company's future prospects despite current headwinds.
Source: Insider Trading DataBearish
Significant EPS Miss in Latest Quarter
The most recent earnings report showed an EPS of -0.21 against an estimate of 0.05, a -520% surprise, highlighting significant profitability challenges.
Source: Earnings ReportBearish
Declining Revenue Trend
Whirlpool Corp. reported a year-over-year revenue decline of -6.8%, indicating weakening demand or market share loss in the consumer cyclical sector.
Source: Financial FilingsNeutral
Median Analyst Target Price Suggests Upside
The median Wall Street price target for WHR is $42.5, offering a potential upside of 20.7% from the current price, though the overall consensus leans towards 'Hold'.
Source: Wall Street AnalystsMarket Outlook
Whirlpool Corp. (WHR) faces a challenging outlook in the next 6-12 months, with current revenue trends and recent earnings misses suggesting continued pressure. The company's base case projection for 2030 is $28.29, significantly below its current trading price, indicating a bearish long-term view from simulations. The median Wall Street price target of $42.5 offers a potential upside of 20.7%, but this is contingent on the company reversing its negative sales growth and improving profitability. Key catalysts that could alter this outlook include a significant improvement in consumer spending on durable goods, successful cost-saving initiatives, or a broader market rotation into value stocks. Conversely, persistent inflation, rising interest rates, or increased competition could exacerbate current trends, pushing the stock towards its lower projection levels. The company's dividend yield of 12.63% may offer some support, but its sustainability is questionable given recent earnings performance.
Key Statistics
| Market Cap | 2.30B |
|---|---|
| P/E Ratio | 11.81 |
| EPS (TTM) | 3.04 |
| Dividend Yield | N/A |
| 52 Week High | 96.57 |
| 52 Week Low | 35.11 |
Whirlpool Corp. (WHR) presents a mixed fundamental picture, trading at a P/E ratio of 11.8, which is considerably lower than the sector median of 20.8, suggesting it may be undervalued on a relative basis. However, this valuation is juxtaposed against a negative revenue growth of -6.8% and a sector average of +6.7%, indicating significant headwinds. Profitability has been a concern, with the most recent earnings report showing a substantial EPS miss of -520% (-0.21 actual vs. 0.05 estimate). While the company holds a significant cash position relative to its market cap, the declining revenue and recent earnings disappointments raise questions about its ability to generate sustainable profits and cover its dividend, which currently yields 12.63%. The current price of $35.22 is below the median Wall Street price target of $42.5, suggesting a potential upside of 20.7% if analyst expectations are met.
Earnings & Growth Analysis
Whirlpool Corp. (WHR) has experienced a challenging earnings period, with the latest report on August 3, 2026, showing an EPS of -0.21 against an estimate of 0.05, a surprise of -520% that coincided with a 13.8% price increase. Prior to this, the company had a positive surprise of 6.36% in July 2026, but a significant miss of -6.67% in May 2026. The overall trend indicates inconsistency and recent struggles to meet analyst expectations, contributing to the bearish sentiment.
Key Risks
The primary risk for Whirlpool Corp. (WHR) is its declining revenue, which fell by 6.8% year-over-year, and the recent significant negative earnings surprises, indicating operational challenges. The stock is trading significantly below its key moving averages, and the oversold RSI has not yet translated into a sustained recovery, suggesting the bearish trend may continue. Also, the company operates in the highly cyclical consumer appliance market, making it vulnerable to economic downturns and shifts in consumer spending.
Technical Indicators
| RSI (14) | 29.79 |
|---|---|
| MACD | -1.03 |
| SMA 50 | 39.36 |
| SMA 200 | 56.81 |
RSI
Oversold
SMA Cross
Bearish
Price vs SMA
Bearish
MACD
Bearish
Moving averages show a lagging Death Cross (50-day: $39.36, 200-day: $56.81), price is trading below the 50-day SMA, RSI at 29.8 suggests oversold conditions; potential bounce setup.
Market Correlations
How this stock moves relative to other assets
Based on 1 year of daily price data. Correlations may vary over different time periods.
S&P 500 (SPY)
+0.35
Weak correlation
Nasdaq 100 (QQQ)
+0.28
Weak correlation
Bitcoin (BTC)
-0.06
Weak correlation
Gold (XAU)
+0.05
Weak correlation
Check Custom Correlation
Calculating correlation...
WHR Trade Plans
Specific entry, exit, and risk management levels
Select Your Trade Bias
Risk Tolerance
Conservative
2%
Aggressive
Portfolio Value
$
Position Size: Enter portfolio size →
🔴 SHORT ENTRY (click to switch)
CONSERVATIVE
$35.92
2% above current price
Lower risk, wait for rally
AGGRESSIVE
$35.22
Short at current price
Higher risk, chasing the move
Risk Management
STOP LOSS
$38.14
MAX LOSS
-6.2%
Volatility-Adjusted Stop Loss
Calculated based on RSI (29.8) and current market volatility
Profit Targets (Based on Conservative Entry)
TARGET 1
$34.13
-5% (Conservative)
-3.1% (Aggressive)
TARGET 2
$32.33
-10% (Conservative)
-8.2% (Aggressive)
TARGET 3
$30.54
-15% (Conservative)
-13.3% (Aggressive)
Consider scaling out: Take 50% profit at Target 1, 30% at Target 2, let 20% run to Target 3
Calculate Your Trade
High-Volatility Risk Disclaimer
WHR is classified as a high-volatility asset (Daily Vol: 3.75%). Aggressive price swings can lead to rapid capital loss. Liquidity risks may prevent exiting trades at desired prices. This AI-generated analysis is for educational purposes only and is not financial advice. Generated on September 11, 2026.Growth of $10,000
A $10,000 investment in WHR in September 2016 would be worth about $2,112 today, compared with about $35,030 for the same investment in the S&P 500 benchmark.
Compare with Another Ticker
Monte Carlo Projection (10yr)
CleaRank's 10-year Monte Carlo simulation projects that a $10,000 investment in WHR today could grow to about $5,782 by 2036 in the base case, with a bull case near $28,876 and a bear case around $1,158. Projections are statistical simulations, not guarantees.
WHR Stock Price Prediction: 2030
CleaRank's simulation projects a price near $28.29 for WHR by 2030 in the base case, from $35.22 today (0.8x over 4 years). The downside path ends near $10.23. These are outcomes of a Monte Carlo simulation run on WHR's historical return distribution, not price targets, and they assume no dividends are reinvested.
| Year | Downside (10th pct) | Base case | Upside (90th pct) |
|---|---|---|---|
| 2027 | $20.05 | $33.34 | $55.45 |
| 2028 | $15.38 | $31.57 | $64.80 |
| 2029 | $12.38 | $29.88 | $72.11 |
| 2030 | $10.23 | $28.29 | $78.23 |
| 2031 | $8.59 | $26.78 | $83.50 |
| 2032 | $7.30 | $25.35 | $88.12 |
| 2033 | $6.25 | $24.00 | $92.18 |
| 2034 | $5.39 | $22.72 | $95.76 |
| 2035 | $4.68 | $21.51 | $98.92 |
| 2036 | $4.08 | $20.37 | $102 |
Method: 10,000 simulated price paths using WHR's historical volatility and drift, re-run daily. The base case is the median path; the two outer columns are the 10th and 90th percentile outcomes, which widen with time because uncertainty compounds. Simulations are not guarantees, and past volatility does not predict future returns. This is analysis, not investment advice.
People Also Watch
WHR Insider Trading Analysis
Bought
$198.8K
1 Transactions
Sold
None
No open-market sells
Insiders
20
Active Traders
Avg Transaction
$198.8K
Moderate size
| Date | Insider | Type | Shares | Value |
|---|---|---|---|---|
| Apr 26, 2021 | BITZER MARC R
Chief Executive Officer
|
Sell | 64.8K | $15.3M |
| May 11, 2021 | BITZER MARC R
Chief Executive Officer
|
Sell | 46.3K | $11.7M |
| Apr 26, 2021 | LIOTINE JOSEPH T
Officer
|
Sell | 48.4K | $11.5M |
| Apr 28, 2021 | PETERS JAMES W
Chief Financial Officer
|
Sell | 37.5K | $8.8M |
| Nov 5, 2020 | BITZER MARC R
Chief Executive Officer
|
Sell | 39.8K | $8.0M |
| Jan 27, 2021 | BITZER MARC R
Chief Executive Officer
|
Sell | 25.8K | $5.4M |
| Feb 8, 2021 | BREGA JOAO CARLOS COSTA
Officer
|
Sell | 18.1K | $3.5M |
| Jul 28, 2023 | BITZER MARC R
Chief Executive Officer
|
Sell | 20.0K | $2.9M |
| Mar 10, 2021 | WU SHENGPO
Officer
|
Sell | 12.8K | $2.6M |
| May 10, 2021 | PETERS JAMES W
Chief Financial Officer
|
Sell | 9.0K | $2.3M |
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Frequently Asked Questions
Is Whirlpool Corp. (WHR) stock a buy right now?
Whirlpool Corp. (WHR) is currently rated as a Sell with a consensus score of 26. While the stock is trading at a discount to its sector peers and shows oversold technical conditions, it faces significant headwinds from declining revenue and recent negative earnings surprises. The median Wall Street price target is $42.5, suggesting a potential upside of 20.7% from the current price of $35.22, but the overall outlook remains bearish.
What is Whirlpool Corp.'s (WHR) fair value?
Whirlpool Corp.'s (WHR) current price is $35.22, which is also its fair value based on the provided data. This indicates no immediate upside from a fair value perspective. The median analyst target price is $42.5, suggesting a potential upside of 20.7%.
What are the biggest risks for Whirlpool Corp. (WHR)?
The main risks for Whirlpool Corp. (WHR) include its declining revenue, recent negative earnings surprises, and its position within the cyclical consumer appliance market. The stock is also trading significantly below its key moving averages, indicating a bearish trend that could persist.
How does Whirlpool Corp. (WHR) compare to its sector averages?
Whirlpool Corp. (WHR) trades at a P/E ratio of 11.8, which is considerably lower than the sector median of 20.8. However, its revenue growth is negative (-6.8%) compared to the sector average of +6.7%, indicating underperformance in growth metrics.
What is the Wall Street consensus for Whirlpool Corp. (WHR)?
The Wall Street consensus for Whirlpool Corp. (WHR) is predominantly 'Hold,' with 9 out of 13 analysts rating it as such. There is 1 Buy, 1 Sell, and 2 Strong Sell ratings, resulting in a Wall Street score of 42 out of 100.
Are insiders buying Whirlpool Corp. (WHR) stock?
Yes, insiders are net sellers of Whirlpool Corp. (WHR) stock. They have made $198.8K in total purchases with no reported sales in recent filings, indicating a moderate buy signal from management.
What is Whirlpool Corp.'s (WHR) long-term stock forecast for 2030?
Based on Monte Carlo simulations, Whirlpool Corp.'s (WHR) stock forecast for 2030 shows a base case price of $28.29, with a downside projection of $10.23 and an upside projection of $78.23. These are statistical outcomes, not price targets.