CleaRank Financial AI • AI-powered analysis using real-time market data from TwelveData
Analysis reviewed by Kate Leaman, Financial Journalist and Market Analyst. Data refreshed daily. Not financial advice.
Snap Inc. is currently trading at $6.10, above its 50-day and 200-day moving averages ($5.55 and $5.56), indicating some positive short-term technical momentum. However, the company's fundamental picture is clouded by a negative EPS of -0.18 and a substantial net seller verdict from insider transactions, with over $165.8 million in sales reported. Wall Street sentiment is divided, resulting in a 'Hold' consensus rating and a median price target of $6.75, implying a modest 10.7% upside from the current price. The company operates in the Communication Services sector, with its Price-to-Sales ratio of 1.73 being slightly below the sector median of 2.4. Analysts project revenue growth of approximately 15.00% for the current year and 11.00% for the next, but EPS is expected to remain negative for the current year before turning positive in the next year.
SNAP at a glance
Snap Inc. (SNAP): Hold, 54/100 on CleaRank's AI score.
TrendUp: the price is above both its 50- and 200-day moving averages ($5.55 and $5.56).
InsidersInsiders sold $165.8M and made no open-market purchases over the last 18 months.
As of October 15, 2026, Snap Inc. (SNAP) trades at $6.100. Wall Street's consensus target is $6.750 across 42 analysts. The 14-day RSI (daily closes) is 58, in neutral territory, and the price is above its 50-day simple moving average of $5.550.
Figures as of October 15, 2026.
Only on CleaRank
Figures we compute ourselves from SNAP's own price, earnings and insider-filing history. Tap one to see it in context.
On price-to-sales, the yardstick used here in place of P/E, SNAP trades at 1.73x, -28% versus the sector average of 2.40x.
SNAP Financial Performance
Revenue vs. Earnings
Annual
Quarterly
SNAP Analysis
Company's Health2/5
12-Month Analyst Target+10.66% above price
Median of 42 analysts (12-month)
$6.750
AI Analyst Consensus ScoreHold
Volume has increased by 18.8% above its average, suggesting growing investor interest in Snap Inc. The stock is trading above its 50-day SMA of $5.55 and its 200-day SMA of $5.56, indicating a generally positive trend. The 14-day RSI is at 58.38, which is in the neutral territory, suggesting neither overbought nor oversold conditions. The MACD is at 0.21, indicating a slight bullish momentum. Key support levels can be inferred from the moving averages, with the 50-day SMA at $5.55 and the 200-day SMA at $5.56 acting as potential floors.
ProTips
While trading above its 50-day and 200-day moving averages ($5.55 and $5.56), the neutral RSI suggests that current momentum may not be sustainable without further fundamental catalysts.
Key Catalysts
BearishHeavy Insider Selling Pressure
Insiders have sold over $165.8 million worth of Snap Inc. stock, indicating significant disposition activity that could weigh on the stock price.
Source: Insider Transactions
BearishPersistent Unprofitability
Snap Inc. continues to report negative EPS and net profit margins, raising concerns about its long-term financial viability and ability to generate shareholder value.
Source: Company Financials
BullishProjected Return to Profitability
Analysts forecast a return to positive EPS in the next fiscal year, which could serve as a catalyst for a re-rating if achieved.
Source: Analyst Estimates
NeutralPositive Revenue Growth Trajectory
The company is expected to maintain double-digit revenue growth, indicating continued user engagement and market presence.
Source: Analyst Estimates
Market Outlook
Snap Inc. faces a challenging outlook, with a 'Hold' consensus rating and a median price target suggesting limited near-term upside. The company's current trading above key moving averages provides some technical support, but this is overshadowed by significant insider selling and ongoing profitability issues. The base case scenario for Snap Inc. anticipates continued revenue growth, projected at 15.00% for the current year and 11.00% for the next, with a potential return to profitability in the next fiscal year. However, the substantial insider selling of over $165.8 million and the company's negative profit margins and EPS represent significant headwinds. A key upside catalyst would be a demonstrated path to consistent profitability, while downside risks include further deterioration in financial performance or increased competitive pressures in the social media space.
Key Statistics
Market Cap
10.32B
P/E Ratio
N/A (Negative EPS)
EPS (TTM)
-0.1800
Dividend Yield
0.00%
52 Week High
9.13
52 Week Low
3.81
As of October 15, 2026, SNAP trades at $6.10, with a market value of $10.32B and no P/E ratio (its trailing earnings are negative).
Snap Inc.'s valuation metrics present a mixed picture, with a Price-to-Sales ratio of 1.73 that is below the sector median of 2.4, suggesting it may be attractively priced on a revenue basis. However, the company is currently loss-making, reporting a negative EPS of -0.18 and a net profit margin of -4.90%. Its return on equity is also negative at -15.58%, significantly underperforming the sector average of 15.6%. While analysts project revenue growth of 15.00% for the current year and 11.00% for the next, the persistent unprofitability and high debt levels raise concerns about the sustainability of its valuation, especially when compared to the sector's profitability metrics.
Earnings & Growth Analysis
Snap Inc. reported a negative EPS of -0.18 for the current period, which is a loss. The company's ongoing unprofitability, as indicated by its negative net profit margin and EPS, remains a key concern.
Key Risks
Significant insider selling pressure, with over $165.8 million in dispositions, poses a considerable risk. The company's persistent unprofitability, evidenced by negative EPS and net profit margins, alongside a high debt-to-equity ratio, presents ongoing financial risks. Also, the divided Wall Street consensus and a modest analyst upside of 10.7% suggest limited immediate upside potential and highlight uncertainty about the stock's future trajectory.
Technical Indicators i
RSI (14-day)
58.38
MACD (12, 26)
0.214
SMA (50-day)
5.55
SMA (200-day)
5.56
Technical RatingBullish
RSI
Neutral
SMA Cross
Neutral
Price vs SMA
Bullish
MACD
Bullish
Price action is firmly bullish above key moving averages.
As of October 15, 2026, with SNAP at $6.10, its 14-day RSI is 58.4 (neutral territory), its 50-day simple moving average is $5.55 and its 200-day is $5.56.
Calculated by CleaRank on daily closes as of October 15, 2026: Wilder's 14-day RSI, 50- and 200-day simple moving averages, MACD line (12, 26).
Market Correlations
How this stock moves relative to other assets
Based on 1 year of daily price data. Correlations may vary over different time periods.
S&P 500 (SPY)+0.48
Moderate correlation
Nasdaq 100 (QQQ)+0.45
Moderate correlation
Bitcoin (BTC)+0.35
Weak correlation
Gold (XAU)+0.16
Weak correlation
As of October 15, 2026, SNAP's 1-year correlation of daily returns is +0.48 with S&P 500 (SPY), +0.45 with Nasdaq 100 (QQQ), +0.35 with Bitcoin (BTC) and +0.16 with gold (XAU).
Check Custom Correlation
How does any other asset move with SNAP? One year of daily closes, Pearson correlation.
Try
SNAP Wall Street View
12-month price targets
Low $5.00Median $6.75 (+10.7%)High $16.00
Ratings
Buy 10Hold 29Sell 33 months ago: 10 of 43 buy
Recent rating actions
Recent analyst rating actions on SNAP
Date
Firm
Action
Rating
Sep 17, 2026
RBC Capital
Reiterates
Sector Perform
Aug 4, 2026
Mizuho
Maintains
Neutral
Aug 4, 2026
Truist Securities
Maintains
Hold
Aug 4, 2026
UBS
Maintains
Neutral
Aug 4, 2026
Citigroup
Maintains
Neutral
Aug 4, 2026
DA Davidson
Maintains
Neutral
As of October 15, 2026, 42 Wall Street analysts cover SNAP: 10 rate it a buy or strong buy, 29 a hold and 3 a sell or strong sell. Their 12-month price targets range from $5.00 to $16.00, with a median of $6.75, 10.7% above the price of $6.10.
Source: TwelveData analyst consensus. Targets and ratings belong to the analysts, not to CleaRank.
SNAP Trade Plans
Specific entry, exit, and risk management levels
Select Your Trade Bias
Risk Tolerance
Conservative2%Aggressive
Portfolio Value
$
Position Size: Enter portfolio size →
Entry Strategies pick an entry style
Conservative
$6.039
Slight discount to current
Wait for small dip
Aggressive
$6.100
At current price
Enter now if confident
Risk Management
STOP LOSS
$5.159
MAX LOSS
-14.6%
Volatility-Adjusted Stop Loss
Calculated based on RSI (58.4) and current market volatility
SNAP moves about 3.0% a day on average, so a stop can fill well past its level. Educational levels, not financial advice; the full disclaimer is at the foot of the page.
Growth of $10,000
A $10,000 investment in SNAP in March 2017 would be worth about $2,492 today, compared with about $32,299 for the same investment in the S&P 500 benchmark.
Compare with Another Ticker
SNAP Drawdowns & Recovery
Worst fall, last 10 years
-95.3%
September 2021 to March 2026
Recovery
Not yet
still 92.7% below the September 2021 peak
From the 10-year high
-92.7%
highest close, September 2021
1-year holds that gained
41%
of every 1-year window
As of October 15, 2026, SNAP's worst peak-to-trough fall over the last 10 years was -95.3% (September 2021 to March 2026); it is still 92.7% below that peak, and 41% of 1-year holding periods ended with a gain.
From weekly closing values. A drawdown is the fall from the highest value reached so far to a later low.
Monte Carlo Projection (10yr)
CleaRank's 10-year Monte Carlo simulation projects that a $10,000 investment in SNAP today could grow to about $6,223 by 2036 in the base case, with a 90th-percentile outcome near $47,210 and a 10th-percentile outcome around $820. Projections are statistical simulations, not guarantees.
SNAP Stock Price Prediction: 2030
CleaRank's simulation projects a price near $5.05 for SNAP by 2030 in the base case, from $6.10 today (0.8x over 4 years). The 10th-percentile path ends near $1.40. These are outcomes of a Monte Carlo simulation run on SNAP's historical return distribution, not price targets, and they assume no dividends are reinvested.
SNAP simulated price paths by year
Year
10th percentile
Base case
90th percentile
2027
$3.07
$5.82
$11.04
2028
$2.24
$5.55
$13.73
2029
$1.74
$5.29
$16.05
2030
$1.40
$5.05
$18.18
2031
$1.15
$4.81
$20.17
Method: a lognormal simulation of SNAP's own volatility and capped historical trend, re-run daily; base case is the median path, the outer columns the 10th and 90th percentiles.
As of October 15, 2026, SNAP insiders reported 69 open-market sales worth $165.8M and no open-market purchases over the last 18 months; grants and option exercises are not counted.
Recent insider transactions in SNAP
Date
Insider
Type
Shares
Value
Sep 18, 2026
HARRIS RONAN A
Officer
Grant
3.4M
-
Sep 9, 2026
MORROW REBECCA
Officer
Sell
20.0K
$107.0K
Sep 3, 2026
BRIERS ZACHARY M
General Counsel
Sell
11.3K
$67.5K
Aug 19, 2026
BRIERS ZACHARY M
General Counsel
Sell
204.0K
$1.1M
Aug 17, 2026
HOTT DOUGLAS
Chief Financial Officer
Sell
131.9K
$685.5K
Aug 17, 2026
MOHAN AJIT
Officer
Sell
54.6K
$283.8K
Aug 17, 2026
MORROW REBECCA
Officer
Sell
17.3K
$90.1K
Aug 7, 2026
COFFEY KELLY
Director
Grant
46.9K
-
Aug 7, 2026
COLES JOANNA
Director
Grant
46.9K
-
Aug 7, 2026
JENKINS ELIZABETH
Director
Grant
46.9K
-
Page 1 of 1
Frequently Asked Questions
What is Snap Inc.'s current stock price and consensus rating?
Snap Inc. is currently trading at $6.10 per share.
What are the key technical indicators for Snap Inc. stock?
Snap Inc. is trading above its 50-day and 200-day moving averages ($5.55 and $5.56), and its 20-day EMA. The 14-day RSI is neutral at 58.38, and the MACD indicates slight bullish momentum.
How does Snap Inc.'s profitability compare to its sector averages?
Snap Inc. is currently loss-making with a negative EPS of -0.18 and a net profit margin of -4.90%. This contrasts sharply with the sector average return on equity of 15.6%.
What is the outlook for Snap Inc.'s revenue and earnings growth?
Analysts project revenue growth of approximately 15.00% for the current year and 11.00% for the next. While EPS is expected to remain negative this year, it is forecast to turn positive in the next year.
What are the main risks facing Snap Inc. investors?
Key risks include significant insider selling totaling over $165.8 million, persistent unprofitability, a high debt-to-equity ratio, and a divided Wall Street consensus with limited upside potential.
Are insiders buying or selling SNAP?
Selling, on balance. In the last 18 months, SNAP's officers, directors and large holders reported 69 sales worth $165.8M and no open-market purchases. Grants and option exercises are not counted as buying.
What is the analyst price target for SNAP?
As of October 15, 2026, the 42 Wall Street analysts covering SNAP have 12-month targets from $5.00 to $16.00, with a median of $6.75, 10.7% above the current price of $6.10. 10 rate it a buy or strong buy, 29 a hold and 3 a sell or strong sell. Three months ago 10 of 43 rated it a buy.
What is SNAP's biggest drop in the last 10 years?
Snap Inc. (SNAP)'s worst peak-to-trough fall over the last 10 years was -95.3%, from September 2021 to March 2026. It has not regained that peak yet and is still 92.7% below it. Over the same period, 41% of 1-year holding periods ended with a gain.
What are SNAP's best and worst months?
Over the last 10 years, April has been SNAP's strongest month on average (+10.62%, rising in 6 of 10 years) and March its weakest (-8.82%, rising in 3 of 9 years). Seasonal averages describe the past and do not predict a given year.
How closely does SNAP move with the stock market?
Over the past year SNAP's daily returns were moderately correlated with the S&P 500 (SPY) (+0.48). Nasdaq 100 (QQQ): +0.45; Bitcoin (BTC): +0.35; Gold (XAU): +0.16. A figure near +1 means the two usually move together; near 0 means little relationship.
