The Walt Disney Company (DIS)

The Walt Disney Company NYSE

$99.88 1.010 (1.02%)
Real Time Price
AI Analyst Consensus
Sell
25 / 100

The Walt Disney Company (DIS) is currently trading at $98.87, exhibiting a bearish technical profile. The stock is trading below its key moving averages (50-day SMA, 200-day SMA, and 20-day EMA), indicating a downtrend. The RSI is in oversold territory at 31.69, suggesting potential for a short-term bounce but reinforcing the current bearish momentum. Revenue growth of 6.5% is modest and does not currently offset the negative technical signals and insider activity. Competitors like Netflix (NFLX) and Warner Bros. Discovery (WBD) are also navigating a dynamic media landscape.

Insider activity reveals a net seller position, with total sales ($2.2M) slightly exceeding total purchases ($2.1M). The insider verdict is a moderate insider selling, which, combined with the weak technicals, points to potential downside risk. While the P/E ratio of 15.95 is below the sector average, this is overshadowed by the prevailing bearish sentiment and technical weakness. The company's market capitalization stands at $171.7B.

Price Analysis

Market Metrics

Open
$99.05
Day Range
$98.54 $99.89
Prev Close
$98.87

Peer Benchmarking

Valuation vs Sector (Communication Services)

Performance vs XLC

Sector Position Analysis
The stock's valuation metrics position it within the sector's competitive landscape, reflecting its market standing and growth trajectory relative to industry peers.

DIS Analysis

Company's Health 2/5
AI Analyst Target +5.13% Upside
Target Price
$105.00
AI Technical Analysis Sell

DIS exhibits strong bearish technical signals. The current price of $98.87 is below the 50-day SMA ($101.98), 200-day SMA ($107.81), and 20-day EMA ($101.98), indicating a clear downtrend. The RSI is at 31.69, classified as 'BEARISH', and the Stochastic oscillator is low at 6.72, suggesting oversold conditions that could precede a bounce but do not negate the current weakness. The MACD at -0.95 further confirms negative momentum.

Key support levels are being tested, with the price trading below all major short-to-medium term moving averages. The CCI at -135.88 indicates significant selling pressure. While oversold conditions may offer temporary relief, the sustained price action below key resistance levels suggests that further downside is possible until a decisive break above the 50-day SMA occurs.

ProTips
  • Monitor for a decisive break above the 50-day SMA ($101.98) as a potential early indicator of a trend reversal.
  • Given the bearish technicals and insider selling, consider tighter stop-loss levels, potentially 1.5x the daily volatility away from the entry point.
  • The divergence between the AI's bearish rating and Wall Street's neutral consensus warrants close observation of upcoming earnings reports and management commentary.
Key Catalysts
Bearish an insider an insider

Ongoing net selling by insiders, as indicated by $2.2M in sales vs $2.1M in purchases, reinforces a moderate insider selling and suggests potential headwinds.

Source: Insider Trading Data
Bearish Failure to Break Key Moving Averages

The stock's inability to trade above its 50-day SMA ($101.98), 200-day SMA ($107.81), and 20-day EMA ($101.98) confirms bearish momentum and acts as resistance.

Source: Technical Analysis
Bullish Oversold RSI Conditions

The RSI is currently at 31.69, indicating oversold territory which historically can precede short-term price bounces.

Source: Technical Analysis
Neutral Attractive P/E Ratio vs Sector

Disney's P/E of 15.95 is notably lower than the sector average of 28.5, presenting a potential value opportunity if fundamental concerns are alleviated.

Source: Fundamental Analysis
Market Outlook

The outlook for Disney (DIS) is cautiously bearish in the near to medium term, driven by persistent technical weakness and insider selling. The stock is facing resistance at its key moving averages, and the oversold RSI may offer only a temporary reprieve. A sustained move below its 50-day SMA (1.98) would be required to signal a potential trend reversal. The median analyst target price of $80.00 suggests limited upside from the current price of $98.87.

Upside catalysts would likely require a significant shift in market sentiment, positive news regarding subscriber growth or streaming profitability, or a strong earnings beat that reverses the current technical downtrend. Conversely, failure to hold current support levels or further negative insider activity could lead to a retest of lower price levels, potentially targeting the $80.00 fair value estimate.

Key Statistics

Market Cap 171.69B
P/E Ratio 15.95
EPS (TTM) 6.25
Dividend Yield 0.7585%
52 Week High 124.69
52 Week Low 92.19

Disney's P/E ratio of 15.95 is attractive relative to its sector average of 28.5, suggesting potential undervaluation on a P/E basis. However, this valuation is tempered by the company's current technical weakness and insider selling. With an EPS of $6.25, the stock appears to be trading at a reasonable multiple if the current trend reverses. The revenue growth of 6.5% is solid but not exceptional within the Communication Services sector, where average growth is 8.0%.

The company's balance sheet strength and profitability metrics (ROE, Net Profit Margin) are not provided in the data, making a comprehensive fundamental assessment challenging. However, the current price action and insider sentiment suggest that market participants are prioritizing technicals and insider signals over the current P/E multiple. Competitors like Comcast (CMCSA) also face similar industry pressures.

Earnings & Growth Analysis

Specific EPS and revenue figures for the latest reporting period are not detailed in the provided data. However, the reported EPS of $6.25 contributes to the P/E ratio of 15.95. The revenue growth of 6.5% indicates a positive trajectory, though its impact on valuation is currently overshadowed by technical indicators and insider sentiment. Without forward guidance or detailed earnings call commentary, it is difficult to assess future earnings potential definitively.

Key Risks

The primary risks for DIS include persistent bearish technical momentum, evidenced by the price trading below key moving averages and a bearish RSI. Significant insider selling, with a moderate insider selling verdict, suggests a lack of confidence from management. Furthermore, the dynamic and competitive nature of the entertainment industry, with players like Netflix (NFLX) and Warner Bros. Discovery (WBD), presents ongoing challenges to market share and profitability.

Technical Indicators i

RSI (14) 31.69
MACD -0.95
SMA 50 101.98
SMA 200 107.81
Technical Rating Bearish
RSI
Bearish
SMA Cross
Bearish
Price vs SMA
Bearish
MACD
Bearish
Moving averages show a lagging Death Cross (50-day: $101.98, 200-day: $107.81), price is trading below the 50-day SMA.

Actionable Trade Plans

Specific entry, exit, and risk management levels

Select Your Trade Bias
Risk Tolerance
Conservative 2% Aggressive
Portfolio Value
$
Position Size: Enter portfolio size →

Entry Strategies (click to switch)

CONSERVATIVE
$101.98
Above 50 SMA resistance (Breakout entry)
Lower risk, wait for pullback
AGGRESSIVE
$99.88
At or near current price
Higher risk, immediate entry

Risk Management

STOP LOSS
$98.92
MAX LOSS
-3.0%
Volatility-Adjusted Stop Loss
Calculated based on RSI (31.7) and current market volatility

Profit Targets (Based on Conservative Entry)

TARGET 1
$107.08
+5% (Conservative)
+7.2% (Aggressive)
TARGET 2
$112.18
+10% (Conservative)
+12.3% (Aggressive)
TARGET 3
$117.28
+15% (Conservative)
+17.4% (Aggressive)
Consider scaling out: Take 50% profit at Target 1, 30% at Target 2, let 20% run to Target 3
ℹ️ Disclaimer
This AI-generated trade plan for DIS is for educational and informational purposes only and does not constitute financial advice. The analysis is based on historical data patterns and technical indicators which may not predict future results. Stock trading involves risk of loss. Verify all data independently and consult a qualified financial advisor. Generated on June 9, 2026.

Growth of $10,000

Compare with Another Ticker

Monte Carlo Projection (10yr)

Compare Stocks

Compare stocks against top peers and benchmarks.

DIS
99.88
1.02%
+ Compare

Risk & Volatility i

Risk Level
Daily Volatility
1.92%
30-day average
Risk Considerations
Monitor position sizing
Set appropriate stop-loss
Diversify holdings

Market Correlations

How this stock moves relative to other assets

Based on 1 year of daily price data. Correlations may vary over different time periods.

Check Custom Correlation

Risk & Volatility i

Risk Level Moderate
Daily Volatility
1.92%
30-day average
52-Week Range
$92.19 8% from low $124.69
Risk Considerations
Monitor position sizing based on current volatility levels
Consider stop-loss placement beyond recent price range
Diversification helps mitigate single-stock risk exposure

Insider Trading Analysis

Source: SEC Form 4
Bought
$2.1M
2 Transactions
Sold
$2.2M
7 Transactions
Insiders
18
Active Traders
$
Avg Transaction
$483.6K
Moderate size
Date Insider Type Shares Value

Frequently Asked Questions

The Walt Disney Company is trading below its 50-day SMA, 200-day SMA, and 20-day EMA due to prevailing bearish technical momentum, indicated by a low RSI at 31.7 and negative MACD readings.
Insider activity shows a net seller position with $2.2M in sales versus $2.1M in purchases, resulting in a moderate insider selling. This suggests caution among insiders regarding the stock's near-term prospects.
Disney's P/E ratio of 15.95 is significantly lower than the sector average of 28.5, indicating a potentially attractive valuation from a traditional metrics standpoint.
The RSI is at 31.69, which is considered oversold. While this could precede a short-term bounce, the overall 'BEARISH' status of the RSI and other technical indicators suggest that the downtrend may persist.
The main technical challenges include the stock trading below its 50-day, 200-day, and 20-day moving averages, coupled with a bearish RSI and MACD, indicating a strong downtrend.
Despite 6.5% revenue growth, the stock's performance appears to be primarily driven by technical indicators and insider sentiment, which are currently bearish, rather than fundamental growth acceleration.
The AI's consensus rating is 'Sell' with a score of 25, diverging from Wall Street's 'Hold' consensus (score 55), primarily due to the AI's emphasis on weak technicals and insider selling.