TradeTrade
Jump to any asset 844 assets, updated daily

Stock·NASDAQ·Consumer Cyclical

DraftKings Inc. (DKNG)

$20.53 0.0500 (0.24%)
At close: Oct 21, 4:00 PM EDT
Sell
27 / 100
CleaRank AI scorei
Market cap
$10.19B
Dividend yield
0.00%
Street target
$31.00median of 37 analysts
52-week range
$18.35 $36.98
Last updated: • Price at analysis: $20.53
CleaRank Financial AI • AI-powered analysis using real-time market data from TwelveData
Analysis reviewed by Ryan Brothwell, Financial Journalist. Data refreshed daily. Not financial advice.
01

The short version

Where DKNG stands today, and what CleaRank Financial AI makes of it.

DKNG at a glance

DraftKings Inc. (DKNG): Sell, 27/100 on CleaRank's AI score.

  • Trend Down: the price is below both its 50- and 200-day moving averages ($22.49 and $24.74).
  • Insiders Insiders sold $86.8M and bought $3.2M over the last 18 months.

Figures as of October 22, 2026.

CleaRank Financial AI

CleaRank rates DraftKings Inc. (DKNG) Sell, with a model score of 27/100.

The analysts' outlook lifts the score most: 31 of 37 analysts rate it a buy and the median target is 51.0% above the price. The trend holds it back most: the price is 17.01% below its 200-day average and 8.70% below its 50-day average, and the 50-day average is 9.10% below the 200-day. The 50-day average stands at $22.49 and the 200-day at $24.74. Over the past year the price fell 38.94%.

Only on CleaRank

Figures we compute ourselves from DKNG's own price, earnings and insider-filing history. Tap one to see it in context.

Moves with
SPY +0.35 · BTC +0.09 · Gold +0.01
1-year correlation of daily returns
Worst fall, 7 years
-85.7%
still 71.3% below that peak
Analyst targets
$20.00 to $76.00
median $31.00; 31 of 37 say buy
2030 simulation
$27.94 base
10th-90th percentile $7.75 to $100.64
02

Price and trading

The chart, today's range and how far the price has moved over each period.

2.0

Trend checks

0/4
  • Price above its 50-day average ›
    The price of $20.53 is 8.7% below the 50-day simple moving average of $22.49.
  • Price above its 200-day average ›
    The price is 17.0% below the 200-day simple moving average of $24.74.
  • 50-day average above the 200-day ›
    The 50-day average ($22.49) is 9.1% below the 200-day average ($24.74), the arrangement of a falling longer-term trend.
  • In the upper half of its 52-week range ›
    The price sits at 12% of its 52-week range, between $18.35 and $36.98.

DKNG share price

Pick a period: each tab shows how far DKNG has moved over it, to the last close.

Nov '25Jan '26Mar '26Jun '26Aug '26Oct '26
Start $33.62 Oct 21, 2025
Latest close $20.53 Oct 21, 2026
High $36.24 Jan 5, 2026
Low $18.59 Oct 2, 2026

Today's trading

Where DKNG sits inside today's range and its 52-week range.

Day range 3.78% wide
$20.53
$20.35 $21.12
52-week range 12% of the way up
$20.53
$18.35 $36.98
Open
$20.54
Previous close
$20.48
Volume
11.59M
10% below average
Market cap
$10.19B
03

Fundamentals

Valuation against the sector, and the revenue and earnings behind it.

3.0

Valuation and quality checks

1/2
  • P/S below the sector median ›
    The price-to-sales ratio of 1.58 is 17.0% below the sector median of 1.9.
  • Profitable over the last 12 months ›
    Net income over the last 12 months was $-166.9M on revenue of $6.2B, a net margin of -2.7%.

Key statistics

The headline figures for DKNG.

Market Cap
10.19B
P/E Ratio
N/A (Negative EPS)
EPS (TTM)
-0.3700
Dividend Yield
0.00%
52 Week High
36.98
52 Week Low
18.35

As of October 22, 2026, DKNG trades at $20.53, with a market value of $10.19B and no P/E ratio (its trailing earnings are negative).

What the numbers say

CleaRank Financial AI's reading of DKNG's valuation, growth and risks.

Valuation

DKNG cannot be valued on earnings, since its P/E is not meaningful: the company lost money over the last 12 months. On sales, though, the stock trades at 1.58 times, which is 16.8% below the sector median of 1.9. To put the size in context, DKNG has a market capitalisation of $10.2B and trailing earnings of -$0.37 per share.

The company is losing money, with a net margin of -2.68% and an operating margin of -4.72%. With a revenue decline of 4.60%, DKNG is 11.8 percentage points slower than the sector median of 7.2%. It reports a return on equity of -21.14%, below the sector median of 12.4%. The balance sheet rounds out the picture, with debt-to-equity of 3.36.

Earnings & Growth

DKNG's analysts expect average EPS of $0.8829 for this fiscal year, a rise of 33.8%. For next year the average estimate is $1.70, growth of 92.1%.

Key risks

A typical day for DKNG moves about 3.32%, and its beta against the S&P 500 is 1.61. While the price stays under its moving averages, the trend is a headwind for anyone holding the shares. The price is 44.48% below its 52-week high of $36.98. Over the last 18 months insiders sold $86.8M of stock and bought $3.2M. Insider sales are often planned ahead or made to cover taxes on vesting shares, so they tell less than open-market purchases would.

DKNG against the Consumer Cyclical sector

How DKNG compares with the median Consumer Cyclical stock CleaRank tracks.

P/S ratio 17% below the median
DKNG
1.6x
Sector median
1.9x
Revenue growth, year on year 11.8 points below the median
DKNG
-4.6%
Sector median
7.2%
Return on equity 33.5 points below the median
DKNG
-21.1%
Sector median
12.4%

Price to sales vs sector: On price-to-sales, the yardstick used here in place of P/E, DKNG trades at 1.58x, -17% versus the sector average of 1.90x.

Return vs SPY: Since May 9, 2025, DKNG has lost 43.3% against a gain of 37.2% for SPY.

Performance against SPY

DKNG and the Consumer Cyclical sector fund over the same days.

Jun '25Sep '25Dec '25Apr '26Jul '26Oct '26
DKNG SPY

Revenue and earnings

How much DKNG sells, and how much of it becomes profit.

Revenue, 12 months
$6.2B
Net income, 12 months
-$167M
Net margin
-2.7%
Revenue growth
-4.6%
latest quarter, year on year
FY2021-118% marginFY2022-62% marginFY2023-22% marginFY2024-11% marginFY20250% margin
Revenue Net income

Revenue growth: Revenue grew 27.0% in FY2025 to $6.1B, from $4.8B a year earlier.

Profit margin: The net margin was 0.1% in FY2025, up from -10.6% the year before.

Profitable: DKNG earned $3.7M in FY2025.

04

AI analysis and technicals

CleaRank's score and reasoning, the indicators behind it, and what the price moves with.

4.0

Momentum checks

1/3
  • RSI not overbought or oversold ›
    The 14-day RSI is 49.2, in neutral territory.
  • RSI above 50 ›
    An RSI of 49.2 is below the 50 midpoint, so sellers have had the upper hand over the last 14 days.
  • MACD line above zero ›
    The MACD line is negative, so the 12-day average is below the 26-day average.

CleaRank AI analysis of DKNG

The score, the reasoning behind it, and what could move the price next.

Company's health
1/5
12-month analyst target
$31.00
+51.00% above price · median of 37 analysts
AI analyst consensus
27/100
Sell
What the AI sees

DraftKings Inc. (DKNG) is in a downtrend. At $20.53, the stock sits 17.01% below its 200-day average of $24.74 and 8.70% below its 50-day average of $22.49. Its place in the 52-week range is near the bottom: the price is 11.88% above the low of $18.35 and 44.48% below the high of $36.98. Both averages point the same way, with the 50-day sitting 9.10% below the 200-day.

The price is down over each of these periods: 6.55% over the past month, 10.07% over the past three months and 38.94% over the past year. The 14-day RSI of 49.2 is in the neutral zone, and the MACD line is negative.

Catalysts
Rewards
  • Rating reaffirmed ›

    Morgan Stanley kept its Overweight rating on October 19, 2026.

    Source: Analyst action, Morgan Stanley, October 19, 2026
Risks

No risks flagged.

ProTips
  1. Keep an eye on the two closest levels: the 50-day SMA at $22.49 sits above the price, while the 20-day EMA at $20.24 sits below it.
  2. A 14-day RSI of 49.2 is neutral, and the MACD line is negative. Readings above 70 or below 30 would signal stretched momentum.
Market outlook

DKNG sits under both its 50-day ($22.49) and 200-day ($24.74) averages, and that is the reason the trend reads down. A climb back above the 50-day would be the first sign of repair, and that average is the closest level overhead, at $22.49.

Below the price, the 20-day EMA at $20.24 is the next marker. The 14-day RSI of 49.2 is in the neutral band, between 40 and 60.

Technical indicators

Momentum and trend for DKNG, from its daily closes.

Technical rating Bearish 0 of 4 signals bullish
  • RSI Neutral
  • SMA cross Bearish
  • Price vs SMA Bearish
  • MACD Bearish
Momentum Neutral
49.214-day RSI
Oversold <30 Neutral Overbought >70
MACD (12, 26) -0.695 Bearish
Trend Death cross
-8.7%price against the 50-day average
200-day $24.74 50-day $22.49 Price $20.53
Price against the 200-day -17.0% Bearish

As of October 22, 2026, with DKNG at $20.53, its 14-day RSI is 49.2 (neutral territory), its 50-day simple moving average is $22.49 and its 200-day is $24.74.

Calculated by CleaRank on daily closes as of October 22, 2026: Wilder's 14-day RSI, 50- and 200-day simple moving averages, MACD line (12, 26).

What DKNG moves with

Correlation of daily returns over one year: +1 moves in step, 0 has no link, -1 moves the opposite way.

-1 0 +1
S&P 500 (SPY) +0.35 Weak
Nasdaq 100 (QQQ) +0.31 Weak
Bitcoin (BTC) +0.09 Weak
Gold (XAU) +0.01 Weak

As of October 22, 2026, DKNG's 1-year correlation of daily returns is +0.35 with S&P 500 (SPY), +0.31 with Nasdaq 100 (QQQ), +0.09 with Bitcoin (BTC) and +0.01 with gold (XAU).

Check any other asset
Try
05

What Wall Street expects

The analysts' target range and how their ratings split.

5.0

Analysts checks

3/3
  • Most analysts rate it a buy ›
    31 of 37 analysts rate it a buy or strong buy, 5 a hold and 1 a sell.
  • Median target above the price ›
    The median 12-month target of $31.00 is 51.0% above the price.
  • More buy ratings than three months ago ›
    31 of 37 rate it a buy now, against 29 of 36 three months ago.

DKNG Wall Street View

12-month price targets

Low $20.00 Median $31.00 (+51.0%) High $76.00

Ratings

Buy 31 Hold 5 Sell 1 3 months ago: 29 of 36 buy

Recent rating actions

Recent analyst rating actions on DKNG
Date Firm Action Rating
Oct 19, 2026 Morgan Stanley Maintains Overweight
Oct 19, 2026 Wells Fargo Maintains Overweight
Oct 12, 2026 Citigroup Maintains Buy
Oct 8, 2026 Susquehanna Maintains Positive
Oct 7, 2026 Macquarie Maintains Outperform
Oct 7, 2026 Guggenheim Maintains Buy

As of October 22, 2026, 37 Wall Street analysts cover DKNG: 31 rate it a buy or strong buy, 5 a hold and 1 a sell or strong sell. Their 12-month price targets range from $20.00 to $76.00, with a median of $31.00, 51.0% above the price of $20.53.

Source: TwelveData analyst consensus. Targets and ratings belong to the analysts, not to CleaRank.

06

A trade plan, if you want one

Entry, stop and target levels from the moving averages and recent volatility. Educational, not advice.

DKNG trade plan

Entry, stop and target levels, sized to your account. Change the bias or the risk and every level updates.

Your bias
Risk per trade 2%
Conservative Aggressive
Portfolio value
$
Position size: Enter portfolio size →

Short entry pick an entry style

Conservative
$20.94
2% above current price
Lower risk, wait for rally
Aggressive
$20.53
Short at current price
Higher risk, chasing the move

Risk management

Stop loss
$22.13
Max loss
-5.7%
Volatility-adjusted stop Set from the RSI (49.2) and recent volatility.

Profit targets (Based on Conservative Entry)

Target 1
$19.89
-5% (Conservative) -3.1% (Aggressive)
Target 2
$18.85
-10% (Conservative) -8.2% (Aggressive)
Target 3
$17.80
-15% (Conservative) -13.3% (Aggressive)
Work the numbers
Position Size Stop Loss Risk/Reward P&L Calculator Trailing Stop Fibonacci Pivot Points Win Rate Expectancy

DKNG moves about 3.3% a day on average, so a stop can fill well past its level. Educational levels, not financial advice; the full disclaimer is at the foot of the page.

Risk profile

How much DKNG tends to move, against the market and on its own.

Beta
1.61
against the S&P 500; 1 moves with the market
Daily volatility
3.32%
30-day standard deviation
52-week range
$20.53
$18.35 12% of the way up $36.98

Compare DKNG

Put DKNG side by side with other stocks and benchmarks.

People also watch
LCID -1.83% WHR +5.97% VSXY -2.19% TM -0.85% FIVE +0.13% YUM +1.18%
07

The long record

DKNG's worst falls and recoveries, what $10,000 became, and which months have been kind to it.

7.0

Track record checks

0/4
  • Average daily move under 2% ›
    The price has moved 3.32% on an average day (30-day standard deviation of daily returns).
  • Recovered from its worst fall ›
    The worst fall was 85.7%, from March 2021 to May 2022; the price is still 71.3% below that peak.
  • Most 1-year holds ended higher ›
    56% of 1-year holding periods in the last 7 years ended with a gain.
  • Beat the S&P 500 since the chart begins ›
    $10,000 invested in July 2019 is now worth $20,949, against $28,601 in the S&P 500 (SPY).

DKNG Drawdowns & Recovery

Worst fall, last 7 years
-85.7%
March 2021 to May 2022
Recovery
Not yet
still 71.3% below the March 2021 peak
From the 7-year high
-71.3%
highest close, March 2021
1-year holds that gained
56%
of every 1-year window

As of October 22, 2026, DKNG's worst peak-to-trough fall over the last 7 years with dividends reinvested was -85.7% (March 2021 to May 2022); it is still 71.3% below that peak, and 56% of 1-year holding periods ended with a gain.

From weekly closing values with dividends reinvested. A drawdown is the fall from the highest value reached so far to a later low.

Growth of $10,000

What $10,000 put into DKNG in July 2019 is worth now, against the same amount in the S&P 500.

DKNG today
$20,949
from $10,000 in July 2019, dividends reinvested
S&P 500 today
$28,601
the same $10,000 in SPY
Behind the index by
$7,652.11
0.7x the index result
Total change
+109%
2.1x the starting amount
2020202120222023202420252026
DKNG S&P 500 (SPY)

Against the market: DKNG trailed the S&P 500 over this period: $20,949 against $28,601.

A $10,000 investment in DKNG in July 2019 would be worth about $20,949 today with dividends reinvested, compared with about $28,601 for the same investment in the S&P 500 benchmark (also with dividends reinvested).

Seasonal patterns

Which calendar months have been kind to DKNG, and which have not.

Jan5/7 upFeb5/7 upMar3/7 upApr3/7 upMay5/7 upJun6/7 upJul3/7 upAug6/8 upSep2/8 upOct0/7 upNov6/7 upDec2/7 up

Strongest month, November: an average of +12.41%, up in 6 of 7 years.

Weakest month, October: an average of -10.12%, up in 0 of 7 years.

This month, October: has averaged -10.12%, up in 0 of 7 years. Past seasonality does not repeat on schedule.

Over the last 8 years, DKNG's strongest calendar month has been November (average +12.41%, up in 6 of 7 years) and its weakest October (average -10.12%, up in 0 of 7 years).

Average return for each calendar month over the last 8 years, from weekly closing prices with dividends included.

08

Long-term scenarios

Thousands of simulated paths from the price history. A range of outcomes, not a forecast.

Monte Carlo projection

Thousands of simulated paths for $10,000 in DKNG, from its own past volatility. The shaded area holds 80% of them.

Downside, 2036
$2,847
10th percentile
Base case, 2036
$21,599
median path
Upside, 2036
$163,863
90th percentile
202620282030203220342036
Upside (90th) Base case (median) Downside (10th) 10th to 90th percentile

CleaRank's 10-year Monte Carlo simulation projects that a $10,000 investment in DKNG today could grow to about $21,599 by 2036 in the base case, with a 90th-percentile outcome near $163,863 and a 10th-percentile outcome around $2,847. Projections are statistical simulations, not guarantees.

DKNG Stock Price Prediction: 2030

The same simulation in share prices, year by year.

Price today
$20.53
Base case, 2030
$27.94
1.4x over 4 years
Range, 2030
$7.75 to $101
10th to 90th percentile

CleaRank's simulation projects a price near $27.94 for DKNG by 2030 in the base case, from $20.53 today (1.4x over 4 years). The 10th-percentile path ends near $7.75. These are outcomes of a Monte Carlo simulation run on DKNG's historical return distribution, not price targets, and they assume no dividends are reinvested.

DKNG simulated price paths by year
Year 10th percentile Base case 90th percentile range base today
2027 $11.68 $22.17 $42.09
2028 $9.68 $23.95 $59.27
2029 $8.53 $25.87 $78.48
2030 $7.75 $27.94 $101
2031 $7.20 $30.17 $126

Method: a lognormal simulation of DKNG's own volatility and capped historical trend, re-run daily; base case is the median path, the outer columns the 10th and 90th percentiles.

09

Insider trading

What the people running the company have bought and sold.

DKNG insider trading

Shares the company's directors and officers bought and sold, from their own filings.

Bought
$3.2M
3 open-market purchases
Sold
$86.8M
27 open-market sales
Insiders filing
15
over the last 18 months
Average trade
$3.0M
buys and sales together

Month by month

Open-market purchases above the line, sales below.

May '25Aug '25Nov '25Feb '26May '26Aug '26Oct '26

Net insider selling: Insiders bought $3.2M on the open market and sold $86.8M.

As of October 22, 2026, DKNG insiders reported 27 open-market sales worth $86.8M and 3 open-market purchases worth $3.2M over the last 18 months; grants and option exercises are not counted.

Insider transactions in DKNG
Date Insider Type Shares Value
Sep 3, 2026
Jason Shand Robins
Chief Executive Officer
 Grant 12.0K -
Sep 1, 2026
Robert Stanton Dodge
Officer
 Grant 34.7K -
Sep 1, 2026
Alan Wayne Ellingson
Chief Financial Officer
 Grant 28.1K -
Sep 1, 2026
Paul Liberman
Officer and Director
 Grant 72.9K -
Sep 1, 2026
Jason Shand Robins
Chief Executive Officer
 Grant 126.6K -
Aug 19, 2026
Jocelyn Moore
Director
 Sell 10.8K $258.8K
Aug 12, 2026
Matthew Kalish
Director
 Option 383.5K $1.8M
Jul 31, 2026
Robert Stanton Dodge
Officer
 Grant 1.5K -
Jul 31, 2026
Alan Wayne Ellingson
Chief Financial Officer
 Grant 4.3K -
Jul 1, 2026
Robert Stanton Dodge
Officer
 Grant 1.5K -
Page 1 of 12

Source: TwelveData, from SEC Form 4 filings

10

Questions people ask

Answered from the figures on this page, as of October 22, 2026.

Frequently Asked Questions

Is DraftKings Inc. (DKNG) a buy right now?
A score of 27/100 gives DKNG its Sell rating. The analysts' outlook carries the score: 31 of 37 analysts rate it a buy and the median target is 51.0% above the price. The trend holds the score back, because the price is 17.01% below its 200-day average and 8.70% below its 50-day average, and the 50-day average is 9.10% below the 200-day. This describes the data on this page and is not a personal recommendation.
How has DraftKings Inc. (DKNG) performed over the past year?
Over the past year the price fell 38.94%. Over shorter periods it fell 10.07% in three months and fell 6.55% in the past month. It now trades 44.48% below its 52-week high of $36.98.
What are the key price levels for DKNG?
On the upside, DKNG meets the 50-day SMA at $22.49 first, then the 200-day SMA at $24.74. On the downside, the 20-day EMA at $20.24 comes first, followed by the 52-week low at $18.35.
Does DKNG have a P/E ratio?
DKNG's P/E is not meaningful, since the company posted a loss over the last 12 months. Measured on sales, its P/S of 1.58 is 16.8% under the sector median of 1.9.
What do Wall Street analysts think of DKNG?
Of the 37 analysts covering DKNG, 31 rate it buy, 5 hold and 1 sell. Their median 12-month target is $31.00, 51.0% above the current price.
How volatile is DKNG?
On an average day DKNG's price moves 3.32%, based on the 30-day standard deviation of daily returns. Measured against the S&P 500, its beta is 1.61.
Are DKNG insiders buying or selling?
Insiders sold $86.8M of stock over the last 18 months and bought $3.2M on the open market. Insider sales are often arranged in advance or made to cover taxes on vesting shares, so they carry less weight than open-market purchases.
What is the 52-week range of DKNG?
Over the past 52 weeks DKNG has traded in a range from $18.35 to $36.98. At $20.53 it sits at 12% of that span, 11.88% above the low and 44.48% below the high.
Is DKNG in an uptrend?
No. DraftKings Inc. (DKNG) trades at $20.53, below both its 50- and 200-day moving averages ($22.49 and $24.74). Its 14-day RSI on daily closes is 49.2, in neutral territory.
What is DKNG's biggest drop in the last 7 years?
DraftKings Inc. (DKNG)'s worst peak-to-trough fall over the last 7 years was -85.7%, from March 2021 to May 2022 (with dividends reinvested). It has not regained that peak yet and is still 71.3% below it. Over the same period, 56% of 1-year holding periods ended with a gain.

Disclaimer: CleaRank.com is a financial data and analytics provider, not a registered investment advisor, broker-dealer, or financial regulatory body. The stock analysis, trade plans, and AI-generated signals presented for DKNG are for educational and informational purposes only and do not constitute financial advice, investment recommendations, or an offer to buy or sell any securities. All trade setups and performance metrics shown are hypothetical, hindsight-based, and simulated. They do not represent actual trades made by CleaRank or its affiliates. Stock prices can be volatile and are subject to market, economic, and company-specific risks. Market data is provided "as-is" and may be delayed by 15 minutes or more. We do not guarantee the accuracy, completeness, or timeliness of any data. You should never invest money you cannot afford to lose. Past performance does not guarantee future results. Consult a qualified financial advisor before making any investment decisions. Analysis generated on October 22, 2026.

About usMarket NewsPortfolio VisualizerPortfolio Generator
Contact UsEditorial CodeTrading ToolsRug Checker
Work With UsBroker CheckerCLEAR™ BrokersMethodology
Trade Expectancy CalculatorTrailing Stop Calculator
Disclaimer:

Engaging in financial markets carries significant risk of total capital loss. Markets are volatile, unpredictable, and past success does not guarantee future results. Never invest funds you cannot afford to lose. CleaRank does not offer financial, investment, or advisory services. We provide no recommendations, endorsements, or guarantees regarding market outcomes. You alone are responsible for your decisions.

Advertiser Disclosure:

At CleaRank, clarity and transparency are more than ideals, they are the core of our operations. CleaRank is a paid SaaS platform: the Pro and Ultra workbench plans are paid subscriptions, while everything else on this site, including our trading calculators, tools and market news, is free to use. In the spirit of full disclosure: some of our free editorial content contains partner links, and we may earn affiliate commissions from them. This never affects what you pay. Please keep in mind that your confidence in our platform is what matters to us most and we are devoted to earning your trust every day through consistent transparency. CleaRank's Editorial team works independently from partner relationships and financial incentives. All material and information made available by CleaRank stem from our unique technology and methodology which are created to prioritize your needs as a trader and deliver actionable insights to help you make clearer decisions.

Call CleaRank
Copyright CleaRank Ltd. 2026