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01

The short version

Where NOBL stands today, in four lines, and what CleaRank Financial AI makes of it.

NOBL at a glance

ProShares S&P 500 Dividend Aristocrats ETF (NOBL): Buy, 73/100 on CleaRank's AI score.

  • Trend Up: the price is above both its 50- and 200-day moving averages ($56.69 and $55.35).
  • Fund Expense ratio 0.35%, $10.9B in net assets, +7.3% total return over 1 year.

Figures as of October 17, 2026.

CleaRank Financial AI

CleaRank rates ProShares S&P 500 Dividend Aristocrats ETF (NOBL) Buy, with a model score of 73/100.

The trend lifts the score most: the price is 3.24% above its 200-day average and 0.81% above its 50-day average, and the 50-day average is 2.41% above the 200-day. The 50-day average stands at $56.69 and the 200-day at $55.35. Over the past year the price rose 12.64%.

Only on CleaRank

Figures we compute ourselves from NOBL's own price history. Tap one to see it in context.

02

Price and trading

The chart, today's range and how far the price has moved over each period.

2.0

Trend checks

4/4
  • Price above its 50-day average ›
    The price of $57.15 is 0.8% above the 50-day simple moving average of $56.69.
  • Price above its 200-day average ›
    The price is 3.2% above the 200-day simple moving average of $55.35.
  • 50-day average above the 200-day ›
    The 50-day average ($56.69) is 2.4% above the 200-day average ($55.35), the arrangement of a rising longer-term trend.
  • In the upper half of its 52-week range ›
    The price sits at 77% of its 52-week range, between $50.12 and $59.30.

NOBL share price

Pick a period: each tab shows how far NOBL has moved over it, to the last close.

Nov '25Jan '26Mar '26Jun '26Aug '26Oct '26
Start $50.74 Oct 16, 2025
Latest close $57.15 Oct 16, 2026
High $59.07 Aug 24, 2026
Low $50.40 Nov 3, 2025

Today's trading

Where NOBL sits inside today's range and its 52-week range.

Day range 1.34% wide
$57.15
$56.82 $57.58
52-week range 77% of the way up
$57.15
$50.12 $59.30
Open
$57.16
Previous close
$56.86
Volume
927.60K
2% below average
03

Fund facts and valuation

What the fund holds, what it costs and how it is valued.

3.0

Fund checks

4/5
  • Expense ratio at or below 0.20% ›
    The fund charges 0.35% a year, $35.00 on a $10,000 holding.
  • Over $1B in net assets ›
    Net assets total $10.9B.
  • No sector above 35% of the fund ›
    The largest sector, Consumer Defensive, makes up 22.8% of the fund.
  • Pays a distribution ›
    The distribution yield is 2.17%.
  • Positive return over one year ›
    The fund family reports a one-year total return of 7.27%.

NOBL Fund Facts

ProShares S&P 500 Dividend Aristocrats ETF is an exchange-traded fund that seeks to track the performance of the S&P 500 Dividend Aristocrats Index. The fund focuses on companies in the S&P 500 that have increased their dividend payments for at least 25 consecutive years, emphasizing established businesses with long records of shareholder payouts. Its portfolio is equal-weighted, which helps reduce concentration in any single holding and gives broader representation across qualifying companies.

Issuer
ProShares
Category
Large Value
Inception
Oct 9, 2013
Expense ratio
0.35%
Net assets
$10.95B
Distribution yield
2.17%
YTD return
5.56%
Turnover
20.00%

Sector weights

Consumer Defensive 22.8%
Industrials 20.2%
Financial Services 13.0%
Healthcare 11.0%
Basic Materials 10.1%
Consumer Cyclical 5.7%
Other 17.2%

Trailing total returns

Period NOBL
YTD 5.56%
1 month -6.05%
3 months -3.24%
1 year 7.27%
3 years 9.22%
5 years 6.30%
10 years 9.45%

As of Oct 17, 2026, NOBL has an expense ratio of 0.35%, $10.95B in net assets and a distribution yield of 2.17%.

Fund reference data as of Oct 17, 2026. Expense ratio and net assets are reported by the fund; returns are total returns and can differ from price change.

Key statistics

The headline figures for NOBL.

Net Assets
10.95B
Expense Ratio
0.35%
Yield
2.17%
Day High
$57.58
Day Low
$56.82
52 Week High
59.30
52 Week Low
50.12

What the numbers say

CleaRank Financial AI's reading of NOBL's holdings, performance and risks.

The fund

Consumer Defensive is the largest sector in NOBL, and it makes up 22.8% of the fund. Industrials follows at 20.2%, then Financial Services at 13.0%. NOBL is a Large Value fund from ProShares, and it launched on October 9, 2013.

Costs come to 0.35% a year, or $35.00 on a $10,000 holding. Net assets stand at $10.9B, and the distribution yield is 2.17%. Turnover in the portfolio is 20%.

Key risks

NOBL's price typically moves 0.71% on a given day, based on the 30-day standard deviation of its daily returns.

04

AI analysis and technicals

CleaRank's score and reasoning, the indicators behind it, and what the price moves with.

4.0

Momentum checks

2/3
  • RSI not overbought or oversold ›
    The 14-day RSI is 65.2, showing bullish momentum without being overbought.
  • RSI above 50 ›
    An RSI of 65.2 is above the 50 midpoint, so buyers have had the upper hand over the last 14 days.
  • MACD line above zero ›
    The MACD line is negative, so the 12-day average is below the 26-day average.

CleaRank AI analysis of NOBL

The score, the reasoning behind it, and what could move the price next.

AI analyst consensus
73/100
Buy
What the AI sees

ProShares S&P 500 Dividend Aristocrats ETF (NOBL) remains in an uptrend. At $57.15, the price sits 0.81% above its 50-day average of $56.69 and 3.24% above its 200-day average of $55.35. The price also stands at 77% of its 52-week range, 3.63% below the 52-week high of $59.30.

On momentum, the 14-day RSI reads 65.2, in the bullish zone, below the overbought line, although the MACD line is negative, which pulls the other way. Every period on the chart shows a gain, with the price up 0.39% over the past three months, 5.05% over the past six months and 12.64% over the past year.

ProTips
  1. Two levels deserve the closest attention: the 52-week high at $59.30, which sits above the price, and the 50-day SMA at $56.69, which sits below it.
  2. A 14-day RSI of 65.2 lands in the bullish zone, while the MACD line is negative. Readings above 70 or below 30 would signal stretched momentum.
  3. Costs compound: at 0.35% a year, NOBL charges $35.00 on every $10,000 invested.
Market outlook

NOBL sits above its 50-day and 200-day moving averages ($56.69 and $55.35), and that alignment is why the trend reads up. The first warning would be a slip through the 50-day, which is also the nearest level under the price at $56.69.

Overhead, the next level is the 52-week high at $59.30. The RSI is in the bullish band, which backs the current direction while sitting near the overbought line.

Technical indicators

Momentum and trend for NOBL, from its daily closes.

Technical rating Bullish 3 of 4 signals bullish
  • RSI Bullish
  • SMA cross Bullish
  • Price vs SMA Bullish
  • MACD Neutral
Momentum Bullish
65.214-day RSI
Oversold <30 Neutral Overbought >70
MACD (12, 26) -0.00972 Neutral
Trend Golden cross
+0.8%price against the 50-day average
200-day $55.35 50-day $56.69 Price $57.15
Price against the 200-day +3.2% Bullish

As of October 17, 2026, with NOBL at $57.15, its 14-day RSI is 65.2 (showing bullish momentum without being overbought), its 50-day simple moving average is $56.69 and its 200-day is $55.35.

Calculated by CleaRank on daily closes as of October 17, 2026: Wilder's 14-day RSI, 50- and 200-day simple moving averages, MACD line (12, 26).

What NOBL moves with

Correlation of daily returns over one year: +1 moves in step, 0 has no link, -1 moves the opposite way.

-1 0 +1
S&P 500 (SPY) +0.58 Moderate
Nasdaq 100 (QQQ) +0.36 Weak
Bitcoin (BTC) +0.07 Weak
Gold (XAU) +0.12 Weak

As of October 17, 2026, NOBL's 1-year correlation of daily returns is +0.58 with S&P 500 (SPY), +0.36 with Nasdaq 100 (QQQ), +0.07 with Bitcoin (BTC) and +0.12 with gold (XAU).

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05

A trade plan, if you want one

Entry, stop and target levels from the moving averages and recent volatility. Educational, not advice.

NOBL trade plan

Entry, stop and target levels, sized to your account. Change the bias or the risk and every level updates.

Your bias
Risk per trade 2%
Conservative Aggressive
Portfolio value
$
Position size: Enter portfolio size →

Long entry pick an entry style

Conservative
$56.01
2% below current price (Pullback entry)
Lower risk, wait for pullback
Aggressive
$57.15
Buy at current price
Higher risk, immediate entry

Risk management

Stop loss
$54.33
Max loss
-3.0%
Volatility-adjusted stop Set from the RSI (65.2) and recent volatility.

Profit targets (Based on Conservative Entry)

Target 1
$58.81
+5% (Conservative) +2.9% (Aggressive)
Target 2
$61.61
+10% (Conservative) +7.8% (Aggressive)
Target 3
$64.41
+15% (Conservative) +12.7% (Aggressive)

These levels come from NOBL's moving averages and recent volatility, not from a forecast. Educational levels, not financial advice; the full disclaimer is at the foot of the page.

Risk profile

How much NOBL tends to move, against the market and on its own.

Daily volatility
0.71%
30-day standard deviation
52-week range
$57.15
$50.12 77% of the way up $59.30

Compare NOBL

Put NOBL side by side with other etfs and benchmarks.

06

The long record

NOBL's worst falls and recoveries, what $10,000 became, and which months have been kind to it.

6.0

Track record checks

3/4
  • Average daily move under 2% ›
    The price has moved 0.71% on an average day (30-day standard deviation of daily returns).
  • Recovered from its worst fall ›
    The worst fall was 27.4%, from January 2020 to March 2020, regained by October 2020.
  • Most 1-year holds ended higher ›
    91% of 1-year holding periods in the last 10 years ended with a gain.
  • Beat the S&P 500 since the chart begins ›
    $10,000 invested in October 2016 is now worth $32,904, against $42,055 in the S&P 500 (SPY).

NOBL Drawdowns & Recovery

Worst fall, last 10 years
-27.4%
January 2020 to March 2020
Recovery
7 months
back at the old peak by October 2020
From the 10-year high
-3.3%
highest close, August 2026
1-year holds that gained
91%
of every 1-year window

As of October 17, 2026, NOBL's worst peak-to-trough fall over the last 10 years with dividends reinvested was -27.4% (January 2020 to March 2020); it regained that peak by October 2020, 7 months after the low, and 91% of 1-year holding periods ended with a gain.

From weekly closing values with dividends reinvested. A drawdown is the fall from the highest value reached so far to a later low.

Growth of $10,000

What $10,000 put into NOBL in October 2016 is worth now, against the same amount in the S&P 500.

NOBL today
$32,904
from $10,000 in October 2016, dividends reinvested
S&P 500 today
$42,055
the same $10,000 in SPY
Behind the index by
$9,150.32
0.8x the index result
Total change
+229%
3.3x the starting amount
20182020202220242026
NOBL S&P 500 (SPY)

Against the market: NOBL trailed the S&P 500 over this period: $32,904 against $42,055.

A $10,000 investment in NOBL in October 2016 would be worth about $32,904 today with dividends reinvested, compared with about $42,055 for the same investment in the S&P 500 benchmark (also with dividends reinvested).

Seasonal patterns

Which calendar months have been kind to NOBL, and which have not.

Jan7/10 upFeb5/10 upMar4/10 upApr7/10 upMay6/10 upJun8/10 upJul10/10 upAug6/10 upSep4/10 upOct4/9 upNov10/10 upDec7/10 up

Strongest month, November: an average of +4.59%, up in 10 of 10 years.

Weakest month, March: an average of -1.38%, up in 4 of 10 years.

This month, October: has averaged +0.06%, up in 4 of 9 years. Past seasonality does not repeat on schedule.

Over the last 10 years, NOBL's strongest calendar month has been November (average +4.59%, up in 10 of 10 years) and its weakest March (average -1.38%, up in 4 of 10 years).

Average return for each calendar month over the last 10 years, from weekly closing prices with dividends included.

07

Long-term scenarios

Thousands of simulated paths from the price history. A range of outcomes, not a forecast.

Monte Carlo projection

Thousands of simulated paths for $10,000 in NOBL, from its own past volatility. The shaded area holds 80% of them.

Downside, 2036
$10,030
10th percentile
Base case, 2036
$19,737
median path
Upside, 2036
$38,840
90th percentile
202620282030203220342036
Upside (90th) Base case (median) Downside (10th) 10th to 90th percentile

CleaRank's 10-year Monte Carlo simulation projects that a $10,000 investment in NOBL today could grow to about $19,737 by 2036 in the base case, with a 90th-percentile outcome near $38,840 and a 10th-percentile outcome around $10,030 (above the amount invested: over ten years most simulated paths of a rising, moderately volatile asset end higher). The simulation models price only; at today's 2.17% yield, dividends would add to these figures. Projections are statistical simulations, not guarantees.

NOBL 2030 Scenarios (Monte Carlo)

The same simulation in share prices, year by year.

Price today
$57.15
Base case, 2030
$75.01
1.3x over 4 years
Range, 2030
$48.89 to $115
10th to 90th percentile

CleaRank's simulation projects a price near $75.01 for NOBL by 2030 in the base case, from $57.15 today (1.3x over 4 years). The 10th-percentile path ends near $48.89. These are outcomes of a Monte Carlo simulation run on NOBL's historical return distribution, not price targets, and they assume no dividends are reinvested.

NOBL simulated price paths by year
Year 10th percentile Base case 90th percentile range base today
2027 $49.38 $61.17 $75.77
2028 $48.37 $65.47 $88.62
2029 $48.37 $70.08 $102
2030 $48.89 $75.01 $115
2031 $49.75 $80.29 $130

Method: a lognormal simulation of NOBL's own volatility and capped historical trend, re-run daily; base case is the median path, the outer columns the 10th and 90th percentiles.

08

Questions people ask

Answered from the figures on this page, as of October 17, 2026.

Frequently Asked Questions

Is ProShares S&P 500 Dividend Aristocrats ETF (NOBL) a buy right now?
The Buy rating comes from a model score of 73/100. The biggest support is the trend: the price is 3.24% above its 200-day average and 0.81% above its 50-day average, and the 50-day average is 2.41% above the 200-day. None of the factors in the model reads negative. This describes the data on this page and is not a personal recommendation.
How has ProShares S&P 500 Dividend Aristocrats ETF (NOBL) performed over the past year?
Over the past year the price rose 12.64%. Over shorter periods it rose 0.39% in three months and rose 2.33% in the past month. It now trades 3.63% below its 52-week high of $59.30.
What does NOBL cost to own?
The expense ratio on NOBL is 0.35%, which works out to $35.00 a year on a $10,000 holding. That cost is deducted from the fund's assets, not sent as a separate bill.
What are the largest sectors in NOBL?
By weight, Consumer Defensive leads the fund at 22.8%. Industrials follows at 20.2%, and Financial Services is third at 13.0%.
Does NOBL pay a dividend?
Yes, NOBL pays a distribution yield of 2.17%. Because yield is the payout divided by the price, it moves whenever either of those two figures moves.
What are the key price levels for NOBL?
The first level overhead is the 52-week high at $59.30. On the way down, the 50-day SMA at $56.69 comes first, followed by the 20-day EMA at $55.67.
How volatile is NOBL?
On an average day, NOBL's price moves 0.71%. That figure is the 30-day standard deviation of its daily returns.
What is the 52-week range of NOBL?
Over the past 52 weeks NOBL has moved between $50.12 and $59.30. With the price at $57.15, it sits at 77% of that span: 14.04% above the low and 3.63% below the high.
Is NOBL in an uptrend?
Yes. ProShares S&P 500 Dividend Aristocrats ETF (NOBL) trades at $57.15, above both its 50- and 200-day moving averages ($56.69 and $55.35). Its 14-day RSI on daily closes is 65.2, showing bullish momentum without being overbought.
What is NOBL's biggest drop in the last 10 years?
ProShares S&P 500 Dividend Aristocrats ETF (NOBL)'s worst peak-to-trough fall over the last 10 years was -27.4%, from January 2020 to March 2020 (with dividends reinvested). It regained that peak by October 2020, 7 months after the low. Over the same period, 91% of 1-year holding periods ended with a gain.

Disclaimer: CleaRank.com is a financial data and analytics provider, not a registered investment advisor, broker-dealer, or financial regulatory body. The ETF analysis and AI-generated insights presented for NOBL are for educational and informational purposes only and do not constitute financial advice, investment recommendations, or an offer to buy or sell any securities. ETFs are subject to market risk, including the possible loss of principal. ETF performance depends on the underlying index or assets it tracks, and past performance does not guarantee future results. Expense ratios, tracking error, and liquidity vary by fund. All trade setups and performance metrics shown are hypothetical, hindsight-based, and simulated. Market data is provided "as-is" and may be delayed by 15 minutes or more. Investors should read the fund prospectus carefully before investing. Consult a qualified financial advisor for personalized guidance. Analysis generated on October 17, 2026.

Disclaimer:

Engaging in financial markets carries significant risk of total capital loss. Markets are volatile, unpredictable, and past success does not guarantee future results. Never invest funds you cannot afford to lose. CleaRank does not offer financial, investment, or advisory services. We provide no recommendations, endorsements, or guarantees regarding market outcomes. You alone are responsible for your decisions.

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