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Head-to-head · Stock vs Stock

Tesla vs Amazon.com

Stock·NASDAQ

Tesla, Inc. TSLA

$354.72 ▼ 2.13%
Hold
43 / 100 AI score
Full TSLA analysis →
vs

Stock·NASDAQ

Amazon.com Inc. AMZN

$250.00 ▼ 1.87%
Buy
72 / 100 AI score
Full AMZN analysis →
01

The short version

How TSLA and AMZN compare today, and what CleaRank Financial AI makes of it.

The verdict

TSLA and AMZN on the figures that matter most, and which one CleaRank Financial AI prefers today.

CleaRank Financial AI favours AMZN
TSLA AMZN
43/100 AI score 72/100
-19.3% 1-year change +17.3%
31.5% Volatility (30d, yearly) 25.1%
42.2 RSI (14-day) 45.0
336x P/E ratio 20.8x
0.00% Dividend yield 0.00%
The verdict
Amazon (AMZN) wins this head-to-head comparison against Tesla (TSLA), primarily driven by its significantly superior profitability and more balanced growth profile. While both companies operate in dynamic sectors, AMZN's established dominance in e-commerce and cloud computing, coupled with its strong financial performance, positions it as the more compelling investment at this juncture. TSLA faces headwinds from intense competition and valuation concerns, whereas AMZN demonstrates a stronger capacity for sustained earnings growth and operational efficiency. TSLA, trading at $354.72, is below its 50-day and 200-day moving averages ($359.46 and $387.99), suggesting a similar technical picture but with a much higher valuation multiple. The decision hinges on AMZN's ability to translate its operational scale into consistent profits, a feat it has demonstrably achieved.
Key difference
The decisive factor separating Amazon (AMZN) and Tesla (TSLA) is profitability. AMZN's net profit margin of 17.44% and return on equity of 30.56% dwarf TSLA's figures of 3.67% and 4.67%, respectively. This stark difference in earnings generation capability, despite TSLA's higher revenue growth rate, makes AMZN a fundamentally stronger investment. AMZN's ability to consistently translate its vast operations into substantial profits provides a more stable and predictable financial foundation.
Outlook
Amazon (AMZN) is expected to continue its strong performance, driven by its dominant positions in e-commerce and cloud computing, and its ability to generate consistent profits. The outlook for AMZN is positive, with potential for further upside as it leverages its scale and expands into new growth areas, assuming it can manage regulatory pressures. Tesla (TSLA) faces a more uncertain outlook. While its EV market leadership is strong, increasing competition and potential demand shifts could impact its growth. The company's high valuation means it needs to consistently deliver exceptional results to justify its stock price, making it more susceptible to volatility.
02

Price, side by side

Both prices on one chart, rebased so the moves compare directly.

Rebased price

Both start at 0% on the first day of the period you pick, so the two lines compare directly.

Nov '25Jan '26Mar '26Jun '26Aug '26Oct '26
TSLA AMZN

Over 1 year: TSLA lost 18.5% and AMZN gained 16.0%, a gap of 34.5 points in AMZN's favour.

03

Valuation and profitability

What each costs relative to its earnings and sales, and how much of its revenue it keeps.

Valuation and profitability

What each costs against its earnings and sales, and how much of its revenue it keeps.

Valuation

Lower multiples mean you pay less for each dollar of earnings or sales.

TSLA AMZN
$1.40T Market cap $2.70T
336x P/E ratio 20.8x
13.8x Price / sales 3.5x
16.5x Price / book 5.0x
131x EV / EBITDA 17.0x

Profitability

How much of each dollar of revenue becomes profit, and how hard the capital works.

TSLA AMZN
+25.5% Revenue growth (quarter, y/y) +19.6%
3.7% Net margin 17.4%
4.7% Return on equity 30.6%
1.9% Return on assets 6.6%
0.18 Debt / equity 0.46
On valuation
Amazon (AMZN) presents a more attractive valuation profile than Tesla (TSLA), despite both trading at elevated multiples. AMZN's Price-to-Earnings (P/E) ratio stands at a more reasonable 20.80, significantly lower than TSLA's P/E of 335.59. This suggests that investors are paying considerably less for each dollar of AMZN's earnings compared to TSLA. While TSLA's high P/E reflects high growth expectations, AMZN's P/E is more aligned with its substantial earnings power. AMZN's market capitalization of $2.70 trillion is larger than TSLA's $1.40 trillion, but its earnings generation capacity makes its valuation more sustainable. The revenue growth figures, 19.6% for AMZN versus 25.5% for TSLA, show TSLA growing faster, but AMZN's profitability metrics more than compensate for the difference.
On profitability
Amazon (AMZN) exhibits vastly superior profitability compared to Tesla (TSLA). AMZN boasts an impressive net profit margin of 17.44% and a return on equity of 30.56%, reflecting its efficient operations and strong market position. In contrast, TSLA's net profit margin is a mere 3.67%, and its return on equity stands at 4.67%. These figures highlight AMZN's ability to convert revenue into profit far more effectively than TSLA. Also, AMZN's return on assets at 6.59% is also substantially higher than TSLA's 1.93%, indicating better utilization of its asset base to generate earnings.

Earnings reality check

Each company's record against analyst estimates, and how its shares reacted.

TSLA

Beat the estimate in 3 of 8 reports; fell the next session after 2 of those beats.

Surprise
Next session
Jan '25Jul '25Jan '26Jul '26

AMZN

Beat the estimate in 7 of 8 reports; fell the next session after 3 of those beats.

Surprise
Next session
Feb '25Jul '25Feb '26Jul '26
04

Momentum and sentiment

The indicators behind each AI score, side by side.

Momentum and sentiment

The indicators behind each AI score. Above the 50-day and 200-day averages is an uptrend.

TSLA AMZN
43/100 AI score 72/100
42.2 RSI (14-day) 45.0
-1.3% Price against 50-day average -2.8%
-8.6% Price against 200-day average +3.0%
Technicals
Both Amazon (AMZN) and Tesla (TSLA) are currently exhibiting bearish technical signals, trading below key moving averages. TSLA, trading at $354.72, is below its 50-day SMA of $359.46 and its 200-day SMA of $387.99, with an RSI of 42.2 indicating similar momentum weakness. Both stocks show stochastic readings in oversold territory (AMZN 26.19, TSLA 20.71), suggesting potential for a short-term bounce, but the trend remains negative for both. Neither stock shows a clear technical advantage over the other at this moment, with both facing downward pressure.
Sentiment
Analyst sentiment strongly favors Amazon (AMZN) over Tesla (TSLA). AMZN has a consensus rating of 'Strong Buy' from 16 analysts and 'Buy' from 42, with a median target price of $330, suggesting significant upside potential from its current $250 price. TSLA, on the other hand, has a more mixed rating, with 4 'Strong Buy', 15 'Buy', 20 'Hold', and 4 'Sell' ratings, totaling 43 analysts. Its median target price is $410, which, while higher than its current price of $354.72, reflects less conviction than AMZN's consensus.
05

Risk and practical tips

How much each moves, and what to watch if you hold either.

Risk

How much each moves, and how much return each has paid for that risk.

TSLA AMZN
31.5% Volatility (30d, yearly) 25.1%
1.92 Beta against the S&P 500 1.46
0.67 Sharpe ratio 0.59
Risk
Amazon (AMZN) faces risks primarily related to intense competition in its e-commerce and cloud segments, as well as potential regulatory scrutiny over its market dominance. Increased spending on logistics and technology could also pressure margins in the short term. Tesla (TSLA) carries significant risks associated with its high valuation, increasing competition in the electric vehicle market, production challenges, and reliance on CEO Elon Musk's public persona. Execution risk on new product launches and potential shifts in consumer demand for EVs also pose threats. TSLA's valuation makes it particularly vulnerable to any perceived slowdown in growth or execution missteps.
ProTips
  1. Consider AMZN for its superior profitability and more reasonable valuation, offering a potentially more stable investment.
  2. Monitor TSLA's ability to navigate increasing EV competition and maintain its growth trajectory, as its high valuation leaves little room for error.
  3. Given the current technical weakness in both stocks, investors may consider waiting for clearer bullish signals or entering positions with a long-term perspective.
06

Long-term scenarios

Simulated paths from each price history. A range of outcomes, not a forecast.

Monte Carlo Projection (10yr)

Simulated growth of $10,000 in each asset, from its own historical volatility and trend. Statistical outcomes, not forecasts.

07

Trade plans for both

Entry, stop and target levels from each moving average and its volatility. Educational, not advice.

Actionable Trade Plans

Compare entry, exit, and risk management levels for both assets

Select Your Trade Bias
Risk Tolerance
Conservative 3% Aggressive
Portfolio Value
$ ✎
Position Size: $200 - $300 per asset
TSLA
Current: $354.72
ENTRY ZONES
$336.98
$354.72
RISK MANAGEMENT
STOP LOSS
$326.87
MAX LOSS
-3%
Volatility-Adjusted Stop Loss
Calculated based on volatility and technical support levels.
Profit Targets (Based on Conservative)
+5% from current
$372.46
+10% from current
$390.19
+15% from current
$407.93
AMZN
Current: $250.00
ENTRY ZONES
$237.50
$250.00
RISK MANAGEMENT
STOP LOSS
$230.38
MAX LOSS
-3%
Volatility-Adjusted Stop Loss
Calculated based on volatility and technical support levels.
Profit Targets (Based on Conservative)
+5% from current
$262.50
+10% from current
$275.00
+15% from current
$287.50
Disclaimer
This comparison involves assets with varying risk profiles. The content is for educational purposes only. The verdict weighs trend, valuation and risk together. Past correlation does not guarantee future lockstep movement. Trading involves risk of loss.

Note: The AI favored AMZN based on profitability metrics. This is valid for the specified timeframe only.
08

Questions people ask

Answered from the figures on this page.

Frequently Asked Questions

Which is a better buy, AMZN or TSLA?+
Amazon (AMZN) is the better buy due to its superior profitability, more attractive valuation (P/E of 20.80 vs TSLA's 335.59), and stronger analyst sentiment. AMZN's strong earnings surprises and higher margins provide a more solid investment case.
How do AMZN and TSLA compare on valuation metrics?+
AMZN's P/E ratio of 20.80 is substantially lower than TSLA's 335.59, indicating a more attractive valuation for AMZN. While TSLA has higher revenue growth, AMZN's earnings power makes its valuation more compelling.
What is the recent earnings performance of AMZN and TSLA?+
AMZN delivered a massive earnings beat in its latest quarter (214.21% surprise), whereas TSLA recently missed earnings expectations significantly (-38.89% surprise), leading to a price drop.
How do AMZN and TSLA compare in terms of profitability?+
AMZN is far more profitable, with a net profit margin of 17.44% and ROE of 30.56%, compared to TSLA's 3.67% net profit margin and 4.67% ROE.
What do analysts think about AMZN versus TSLA?+
Analysts are more bullish on AMZN, with a consensus 'Strong Buy' rating and a median target price of $330. TSLA has a more mixed analyst rating and a median target of $410.
Which is more volatile, TSLA or AMZN?+
TSLA has been more volatile. Over the 30 days to October 17, 2026, TSLA's annualized volatility was 31.5% and AMZN's 25.1%, measured from daily closing prices.

Disclaimer: CleaRank.com is a financial data and analytics provider, not a registered investment advisor, broker-dealer, or financial regulatory body. This AI-generated comparison of TSLA vs AMZN is for educational and informational purposes only and does not constitute financial advice, investment recommendations, or an offer to buy or sell any securities or digital assets. The comparison metrics, trade plans, and AI signals are hypothetical, hindsight-based, and simulated. Different asset classes carry different risk profiles - stocks, ETFs, cryptocurrencies, commodities, and forex each have unique regulatory frameworks and risk factors. Market data is provided "as-is" and may be delayed by 15 minutes or more. Past performance does not guarantee future results. You should never invest money you cannot afford to lose. Consult a qualified financial advisor before making any investment decisions. Analysis generated on October 17, 2026.

Disclaimer:

Engaging in financial markets carries significant risk of total capital loss. Markets are volatile, unpredictable, and past success does not guarantee future results. Never invest funds you cannot afford to lose. CleaRank does not offer financial, investment, or advisory services. We provide no recommendations, endorsements, or guarantees regarding market outcomes. You alone are responsible for your decisions.

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