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Head-to-head · Stock vs Stock
Alphabet vs Alphabet
vs
Stock·NASDAQ
Alphabet Inc. GOOG
$313.89
▼ 0.10%
70 / 100 AI score
GOOGL vs GOOG: the verdict
How GOOGL and GOOG compare today, and what CleaRank Financial AI makes of it.
The verdict
GOOGL
GOOG
58/100
AI score
70/100
+21.9%
1-year change
+20.6%
20.5%
Volatility (30d, yearly)
20.0%
29.5
RSI (14-day)
29.2
15.9x
P/E ratio
15.8x
0.27%
Dividend yield
0.27%
The verdict
Alphabet (GOOG) comes out ahead on CleaRank's model, scoring 70/100 (Buy) against 58/100 (Hold) for Alphabet (GOOGL). The widest gap is the earnings record: for GOOGL, it beat estimates in 7 of the 7 reports in our data and the latest report beat the estimate by 214.14%.
Outlook
GOOGL would need to regain its 50-day average at $342.36 and its 200-day at $341.27 to turn its downtrend. GOOG would need to regain its 50-day average at $339.00 and its 200-day at $339.38 to turn its downtrend.
Price, side by side
Both prices start at 0% on the first day of the period you pick, so the moves compare directly.
Rebased price
-5%0%-7.9%-7.9%
Oct '26
-5%0%+5%+10%+15%-3%-3.8%
Aug '26Sep '26Oct '26
-10%0%+10%-9.6%-9.8%
May '26Jun '26Jul '26Aug '26Sep '26Oct '26
0%+10%+20%+30%+40%+50%+22%+21%
Nov '25Jan '26Mar '26Jun '26Aug '26Oct '26
0%+50%+100%+150%+94%+91%
Sep '24Feb '25Jul '25Dec '25May '26Oct '26
Over 1 year: GOOGL gained 21.9% and GOOG gained 20.6%, a gap of 1.3 points in GOOGL's favour.
Valuation and profitability
What each costs relative to its earnings and sales, and how much of its revenue it keeps.
Side by side
Valuation
Lower multiples mean you pay less for each dollar of earnings or sales.
GOOGL
GOOG
$3.87T
Market cap
$3.84T
15.9x
P/E ratio
15.8x
8.7x
Price / sales
8.7x
6.3x
Price / book
6.2x
22.0x
EV / EBITDA
21.8x
Profitability
How much of each dollar of revenue becomes profit, and how hard the capital works.
GOOGL
GOOG
+24.2%
Revenue growth (quarter, y/y)
+24.2%
54.8%
Net margin
54.8%
48.7%
Return on equity
48.7%
13.0%
Return on assets
13.0%
0.19
Debt / equity
0.19
On valuation
GOOGL trades on the higher trailing P/E, 15.90 against 15.75 for GOOG. Both P/Es are at a discount to peers, against a Communication Services median of 23.3. On sales, GOOG is valued higher, at 8.70 times against 8.69. GOOGL is the larger company, worth $3.87T against $3.84T.
On profitability
Looking at the latest quarter against the same quarter a year earlier, revenue grew 24.23% at GOOGL and 24.20% at GOOG. The two stocks pay the same trailing dividend yield, 0.27%.
Momentum and sentiment
The indicators behind each AI score, side by side.
Indicators side by side
GOOGL
GOOG
58/100
AI score
70/100
29.5
RSI (14-day)
29.2
-7.5%
Price against 50-day average
-7.4%
-7.2%
Price against 200-day average
-7.5%
Technicals
GOOGL is in a downtrend, trading 7.47% below its 50-day average and 7.17% below its 200-day average. Its 14-day RSI is 29.5, in the oversold zone, with the MACD line negative. GOOG is in a downtrend, trading 7.41% below its 50-day average and 7.51% below its 200-day average. Its 14-day RSI is 29.2, in the oversold zone, with the MACD line negative. GOOGL sits higher in its 52-week range, at 35% against 34% for GOOG.
Sentiment
Of the 61 analysts covering GOOGL, 56 rate it buy, 5 hold and 0 sell; their median target is $430.00, 35.7% above the price. Of the 61 analysts covering GOOG, 56 rate it buy, 5 hold and 0 sell; their median target is $430.00, 37.0% above the price.
Risk and practical tips
How much each moves, how much return each has paid for that risk, and what to watch if you hold either.
Risk measures
GOOGL
GOOG
20.5%
Volatility (30d, yearly)
20.0%
1.21
Beta against the S&P 500
1.21
0.99
Sharpe ratio
0.97
Risk
On an average day the two stocks move by a similar amount: 1.40% for GOOGL and 1.36% for GOOG. Measured against the S&P 500, both carry a beta of 1.21.
ProTips
- For GOOGL, watch the 20-day EMA at $338.36 above the price and the 52-week low at $266.50 below it.
- For GOOG, watch the 20-day EMA at $334.88 above the price and the 52-week low at $267.17 below it.
Trade plans for both
Entry, stop and target levels from each moving average and its volatility. Educational, not advice.
Actionable Trade Plans
Select Your Trade Bias
Risk Tolerance
Conservative
3%
Aggressive
Portfolio Value
$
✎
Position Size: $200 - $300 per asset
GOOGL
Current: $316.80
ENTRY ZONES
Conservative
$300.96
Aggressive
$316.80
RISK MANAGEMENT
STOP LOSS
$291.93
MAX LOSS
-3%
Volatility-Adjusted Stop Loss
Calculated based on volatility and technical support levels.
Profit Targets (Based on Conservative)
+5% from current
$332.64
+10% from current
$348.48
+15% from current
$364.32
GOOG
Current: $313.89
ENTRY ZONES
Conservative
$298.20
Aggressive
$313.89
RISK MANAGEMENT
STOP LOSS
$289.25
MAX LOSS
-3%
Volatility-Adjusted Stop Loss
Calculated based on volatility and technical support levels.
Profit Targets (Based on Conservative)
+5% from current
$329.58
+10% from current
$345.28
+15% from current
$360.97
Calculate Your Trade
Disclaimer
The content is for educational purposes only. The verdict weighs trend, valuation and risk together. Trading involves risk of loss. Note: GOOGL and GOOG are two share classes of the same company, so they share one business, one set of earnings and the same analysts. The comparison covers only what differs between the classes.
GOOGL vs GOOG: questions people ask
Answered from the figures on this page.
Frequently Asked Questions
Which is better, GOOGL or GOOG?+
On CleaRank's model GOOG scores higher, 70/100 (Buy) against 58/100 (Hold) for GOOGL. This describes the data on this page and is not a personal recommendation.
Which has performed better over the past year, GOOGL or GOOG?+
Over the past year GOOGL has performed better. Its price rose 21.88%, while GOOG's rose 20.61%.
Which is cheaper on earnings, GOOGL or GOOG?+
GOOG trades on the lower trailing P/E, 15.75 against 15.90 for GOOGL.
Which is riskier, GOOGL or GOOG?+
On the measures we track, the two carry much the same risk. GOOGL's average daily move is 1.40% and GOOG's is 1.36%. Both have a beta of 1.21 against the S&P 500.
Which has stronger momentum right now, GOOGL or GOOG?+
GOOGL has the higher 14-day RSI, 29.5 (oversold) against 29.2 (oversold) for GOOG. Both MACD lines are negative. Readings above 70 or below 30 mark stretched momentum.
Which is the bigger company, GOOGL or GOOG?+
GOOGL is the larger company, valued at $3.87T against GOOG's $3.84T.
What do analysts say about GOOGL and GOOG?+
Of GOOGL's 61 analysts, 56 rate it buy, and the median target sits 35.7% above the price. For GOOG, 56 of 61 analysts also rate it buy, with the median target 37.0% above the price.
Which is closer to its 52-week high, GOOGL or GOOG?+
GOOG is closer: it trades 22.39% below its 52-week high of $404.47, against 22.47% below $408.61 for GOOGL.